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Intelligent retail CRM system

A CRM system and intelligent technology, applied in transmission systems, computer parts, image data processing, etc., can solve problems such as the inability of the CRM system to actively collect customer information, the inability of customers to obtain sufficient feedback, and the inability to provide merchants and customers interaction. , to increase the attractiveness

Inactive Publication Date: 2018-06-01
NANJING KIWI NETWORK TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, the existing retail CRM system has a problem that it cannot provide the interaction between merchants and customers, and customers cannot get enough feedback. The CRM system itself cannot actively collect customer information, and provide accurate advertising, information feedback and Serve

Method used

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Embodiment Construction

[0019] The present invention will be described in detail below in combination with specific implementation methods and accompanying drawings.

[0020] The CRM system of the present invention is a new type of retail CRM system built on the basis of intelligent AR by integrating AR and AI technologies to realize intelligent AR. The smart retail CRM system of the present invention includes components such as an electronic screen and a camera, wherein the camera and the electronic screen can be installed as a whole to form an intelligent AR all-in-one machine. The smart AR all-in-one machine can be placed on the customer's entry channel. When the customer passes the camera, it will automatically acquire the image and perform customer face recognition, and further upload the image to the server for comparison with the data in the server database. Identify new and old customers, and accurately deliver AR interactive content and advertisements. ,

[0021] With the intelligent retai...

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Abstract

The present invention discloses an intelligent retail CRM system. The system comprises a camera, an electronic screen, a storage, a processor, a network connection and a background server. The systememploys the camera to collect a face image of a client who passes through the camera, the collected image is transmitted to the processor, the processor performs face recognition and detection of theimage to detect a face screenshot and transmit the face screenshot to the server for analysis processing, and advertisement put is performed according to a result. The system fuses the AR and AI technologies to pointedly achieve intelligent management and accurate marketing for different clients, break the hidebound shopping experience of traditional supermarkets, achieve scenarized shopping and improve the client experience.

Description

technical field [0001] The invention belongs to the field of offline retail customer management, and in particular relates to an intelligent retail CRM system. Background technique [0002] The so-called retail CRM system, that is, the customer relationship management system used by retailers, is a technology that uses modern information technology, network technology, system integration and other technologies to help manage various interactions between retail companies and customers in market behavior, and record business The status of various activities with customers, and a system that provides various data models. However, the existing retail CRM system has a problem that it cannot provide the interaction between merchants and customers, and customers cannot get enough feedback. The CRM system itself cannot actively collect customer information, and provide accurate advertising, information feedback and Serve. Contents of the invention [0003] Aiming at the defects ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/06G06Q30/02G06K9/00G06K9/46G06T7/246G06T17/00G06T19/00G06T19/20H04L29/08H04W4/14
CPCH04W4/14G06Q30/0213G06Q30/0271G06Q30/0631G06Q30/0643G06T7/246G06T17/00G06T19/006G06T19/20G06T2219/2021G06T2207/30201G06V40/166G06V40/178G06V40/172G06V40/168G06V10/462H04L67/55
Inventor 杨通杨宽陈翔林珊珊
Owner NANJING KIWI NETWORK TECH CO LTD
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