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Integration of advertisement with commodity

A product and advertising technology, applied in advertising, item advertising, instruments, etc., can solve the problems of not being able to understand the connotation of the product in real time, and the impact time is short

Inactive Publication Date: 2007-08-08
秦川
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, these advertising media give consumers a short period of time to accept the impact of the advertising effect, and they are all superficial impressions. People cannot instantly understand the connotation of the product based on the information provided by the advertisement, and further understand the product, thereby arousing the desire to buy.

Method used

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Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0009] Embodiment 1, a second sticker with advertising content is affixed on the package of the commodity for sale. Select a product that is easily accessible to the public, such as beverages, edible oils, condiments, etc. The content involves the name of the product, the product, the registered trademark, etc., and its layout accounts for one-third of the surface area of ​​the packaging barrel, and the remaining two-thirds of the surface area is idle. This is the area to be used for the additional label advertisement of this plan. The relevant information of the goods that need to be advertised is made into a label. If the product to be advertised is a piece of furniture or household appliances or a fashionable women's clothing, tentatively set it as a piece of furniture, put the three-dimensional picture of the furniture's appearance design into the layout, and add the necessary aesthetic factors for the label to form the main part of the label layout, an Internet address i...

Embodiment 2

[0010] Embodiment 2, three second labels with advertising content are pasted on the package of the commodity for sale.

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PUM

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Abstract

The invention discloses an integration of advertisement and goods, adding a second sticker with at least one additional ad in the packaging of goods for sale, the contents of the second stickers at least include: A. registered trademarks or trade names or performance or the use; B. an Internet web site which involved the detail of the goods. The invention discloses a new advertising marketing strategy.

Description

[0001] Field [0002] The present invention generally relates to a method for issuing commodity advertisements, in particular to a method for issuing advertisements using existing commodities as carriers. Background technique [0003] Advertisement is an important means to increase product popularity, expand product cognition range, and thus improve economic benefits. In reality, manufacturers and sales links use various means to advertise their products. Use media such as TV, newspapers, magazines, etc. and various gatherings of public interest such as various cultural performances, sports competitions, etc., or use star effects as endorsements for various commodities to humanize them. In short, everything is done to increase the popularity of the product. Of course, the cost of carrying out the above-mentioned activities also accounts for a relatively high proportion of the cost. However, these advertising media give consumers a short period of time to accept the impact of...

Claims

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Application Information

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IPC IPC(8): G09F3/00G09F23/00
Inventor 秦川
Owner 秦川
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