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Bonus point obtaining, giving, transferring and exchanging mechanism method and system

A technology of points and bonuses, applied in marketing and other directions, can solve problems such as monotony, inability to integrate, and inability to integrate members, and achieve a strong promotion effect, increase visitor rate, and rapidly increase consumer turnover

Inactive Publication Date: 2015-04-15
黄鼎钧 +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] In recent years, with the development of the Internet, the consumption pattern of consumers shopping through virtual online stores has become more and more common. The platform allows users to open an account and become a member to carry out shopping gold accumulation and transaction activities on the Internet. Members must first conduct consumption behaviors before they can redeem shopping gold or redeem products. Some of them use bonus points to redeem products. It is an in-stock product, a gift in itself, a non-best-selling product, or the expiration date is approaching, which cannot immediately induce consumers to re-consume
[0003] For example, large chain shopping malls such as Watsons and Carrefour, the bonus points obtained by spending in their shopping malls are not interchangeable. For example, online shopping merchants launch promotional activities to cooperate with banks’ credit cards. If you use this credit card to spend in the online shopping store, the bonus points will be doubled. or several times the promotional activities, and let the credit card holder get the bonus points, next time he can use a certain percentage to discount the consumption amount in the online shopping store. There are also online shopping systems with a bonus point mechanism, allowing consumers After the online shopping store consumes, the online shopping store provides its bonus points for discounting the next consumption; however, according to the above-mentioned disclosed current technology, the bonus point giving and use mechanism of the online shopping store is simply a one-stroke transaction. In other words, when a consumer places a valid order in the online shopping store, the corresponding bonus points will be generated, and a period of time for use will be given. From this, it can be seen that such bonus points and The use mechanism is not only monotonous and not scalable, it cannot fully satisfy consumers, nor can it fully achieve the effect of stimulating consumption, and it cannot fully integrate the members of physical stores and non-store stores, which is very important for improving visitors. Rate, return rate can not achieve very good results
[0004] In view of this, the inventor of the present invention has made in-depth discussions on the problems faced by the online shopping system with the aforementioned bonus point mechanism, and actively sought solutions. After long-term hard research and development, he finally successfully developed a bonus point system. Point acquisition, gift, transfer and exchange mechanism method and system to overcome the existing bonus point mechanism, which cannot integrate the members of physical stores and non-store stores in a complete way, so as to increase the visitor rate and return rate.

Method used

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  • Bonus point obtaining, giving, transferring and exchanging mechanism method and system
  • Bonus point obtaining, giving, transferring and exchanging mechanism method and system
  • Bonus point obtaining, giving, transferring and exchanging mechanism method and system

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Embodiment Construction

[0026] In order to further explain the technical solution of the present invention, the present invention will be described in detail below through specific examples.

[0027] The present invention is a method and system for obtaining, presenting, transferring and exchanging bonus points, please refer to Figure 1 to Figure 5 Shown is a schematic diagram of a preferred embodiment of the use method and process of the present invention, so that your examiner can have a better understanding of the present invention.

[0028] A method and system for obtaining, presenting, transferring and exchanging bonus points, please refer to figure 1 As shown, it establishes a relational database 61, and recruits, integrates or cooperates with cooperative service providers 60 and members 70 to build files in the relational database 61, and the relational database 61 and the welfare shopping mall service platform 31 use welfare Link to the purchase portal, the store of the cooperative service pr...

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Abstract

The invention discloses a bonus point obtaining, giving, transferring and exchanging mechanism method and system. A relevance database is established through recruitment, integration or cooperation of cooperative service providers so that members are enabled to utilize hand-held mobile devices with a rapid reaction system identification code technology, and devices, equipment and tools capable of being accessed to the internet to obtain the given bonus points in market places of the cooperative service providers; and the bonus points obtained by the members can be universally used in the market places of the cooperative service providers, the bonus points can be given among the members, and the bonus points can be used as deduction of consumption expense in welfare shopping malls for consumption or the bonus points are completely used for exchanging. Complete integration of the bonus points obtained by consumers in all entity market places, non-market places, virtual network market places and companies can be realized by the mechanism method, which has great promotion effect in enhancement of rate of consumers and repeat consumers of the cooperative service providers. The accumulated bonus points have characteristics of requiring and giving so that the bonus points can be given among the members, and thus the requirements of the members can be met.

Description

technical field [0001] The present invention relates to a bonus point acquisition, gift, transfer and exchange mechanism method and system technology field, which allows its members to use the quick response system (Quick Response / Code) identification code technology to carry out hand-held actions through an associative database Devices, networkable device equipment and tools, in cooperative service providers such as physical stores, non-store stores, virtual online stores, and company lines, obtain different levels of bonus points through consumption or non-consumption behaviors. The bonus points can be used in Conditional gifts are made between members of different levels, and the bonus points can be deducted from the consumption amount in Fuligou Mall, or can be completely redeemed with bonus points. The complete integration of the bonus points obtained by online stores and company accounts will have a very good effect on improving the visitor rate and return rate of cooper...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
Inventor 黄鼎钧
Owner 黄鼎钧
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