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Automatic and precise customer obtaining method

A precise marketing and custom technology, applied in marketing, instruments, electronic digital data processing and other directions, can solve the problems of poor customer acquisition judgment ability, single means, unable to deal with risks, etc., to achieve the effect of strong adaptability and strong functionality

Inactive Publication Date: 2022-01-04
苏州百力具源科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The above-mentioned potential customer identification method based on effective connections has some shortcomings, such as poor judgment ability in customer acquisition, incapable of accurate customer-oriented marketing, and single means, unable to deal with risks

Method used

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  • Automatic and precise customer obtaining method

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Embodiment Construction

[0025] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0026] see figure 1 , the present invention provides a technical solution:

[0027] An automated and precise method for acquiring customers, comprising the following method steps:

[0028] S1. Obtain the marketing data model: use the batch processing framework in the big data precision marketing system for processing. In the process of data processing, the total task is decomposed into several sub-tasks, and then the sub-tasks are deciphered, and the relevant...

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Abstract

The invention discloses an automatic and precise customer obtaining method. The method the following steps: S1, acquiring a marketing data model: processing by utilizing a batch processing framework in a big data precision marketing system, and decomposing a total task into a plurality of sub-tasks in a data processing process; S2, updating the data; S3, customizing user group labels; S4, precision marketing: issuing a marketing strategy according to the custom user group label; S5, data undertaking: processing data according to actual customer acquisition and precision marketing results, and then performing unified collection and arrangement on the data; S6, data analysis: according to a data undertaking result, analyzing user data, and optimizing a process and user experience; S7, risk prevention: flexible control of risks is carried out in precision marketing, data undertaking and data analysis processes through big data; and S8, counting customers.

Description

technical field [0001] The invention belongs to the field of marketing, and in particular relates to an automatic and precise method for acquiring customers. Background technique [0002] Marketing is an important means to affect the quality of business. Customer demand is the real marketing goal. It is very important to understand and meet the demand, improve satisfaction and loyalty, and fully develop the lifetime value of customers. In the past, the marketing concept was relatively outdated, the management was simple and not meticulous, the marketing and service personnel were lazy, and their professional level was not high. Some personnel even provided wrong information to induce or deceive customers. In the mobile Internet era, transaction information is made public and transparent, and marketing methods are advancing with the times. [0003] For example, the authorized announcement number is CN112269933A, which discloses a potential customer identification method base...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F16/9535
CPCG06Q30/0224G06F16/9535
Inventor 李根华施宏伟仲建平
Owner 苏州百力具源科技有限公司