Advertisement issuance control method and apparatus based on multi-advertisement information issuing apparatus

Abstract

The invention provides a method for controlling advertisement information issuance based on a plurality of advertisement information issuance device which includes steps as follows: a. receiving a requirement information come from a user terminal for requiring advertisement; b. selecting a suitable advertisement information issuance device from the advertisement information issuance device according with the required information; c. transmitting the required information to the suitable advertisement information issuance device. The invention also provides a control device for controlling the advertisement information issuance device cooperating issuance advertisement information in the advertisement issuance control system which includes a first receiving device, a first selected device and a transmitting device. The invention also provides an advertisement issuance control system containing the control device that can select the advertisement information device for issuance advertisement locally according with audient location which can increase advertisement service speed, advance user's experience, adapt large-size increasing user requirement and advance service quality of the advertisement service provider.

Description

technical field [0001] The present invention relates to an advertisement information release control system, in particular to determining a most suitable advertisement information release device from a plurality of advertisement information release devices in a distributed advertisement information release control system according to information such as the location of a user terminal. A control method requested by a user terminal and a corresponding control device. Background technique [0002] With the rapid development of computer network technology and wireless Internet technology, the information on the Internet and / or wireless Internet (hereinafter collectively referred to as: the network) is becoming more and more abundant, and the number of users surfing the Internet through various user terminals has increased sharply. The prospect is also more and more recognized by people, especially the wireless Internet. Enterprises and various groups have begun to use the Inte...

AI Technical Summary

Problems solved by technology

However, since advertising information usually appears in the form of video, audio and / or pictures, the download speed of these contents is often slower than that of other contents on the webpage, resulting in a long response time for the entire webpage, that is, users have to wait for a relatively Long time to receive web pages and advertising information in them

On the other hand, usually the processing speed of the background equipment of the advertising service provider (such as the advertising server) is too slow, or the processing of multiple advertising information at the same time results in exceeding the normal workload, which will cause complaints from users, thus indirectly affecting The effect of advertising

[0004] At present, advertisers usually repeatedly publish advertisement information on multiple (WAP) websites, and the WAP webpage server randomly receives requests from user terminals and delivers advertisements. This method cannot achieve the purpose of quickly publishing advertisement information.

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