System and method for acquiring and analyzing commodity display information based on image identification technology

Abstract

The invention discloses a system and a method for acquiring and analyzing commodity display information based on an image identification technology. The system comprises an image acquisition terminal and an image processing center which is connected with the image acquisition terminal through Internet, wherein the image processing center comprises an image storage server, an image analysis server, a database server, a client and a router / switchboard; and the image storage server, the image analysis server, the database server and the client are respectively connected with the router / switchboard. The method comprises the following steps of: 1) establishing a feature library; 2) acquiring commodity display pictures; 3) reading the commodity display pictures, and analyzing and cutting the pictures; 4) identifying the obtained commodity information and display position information; 5) identifying the positions of price labels and acquiring price label information; and 6) associating the acquired price label information with bar codes for commodities. By the system and the method, the efficiency of entering the commodity display information can be improved substantially, and the cost of information acquisition is reduced.

Description

technical field [0001] The invention relates to a collection and analysis system and method, in particular to a commodity display information collection and analysis system and method based on image recognition technology, which belongs to the technical field of commodity display information recognition. Background technique [0002] In the retail industry, especially in the retail industry of fast-moving consumer goods (such as packaged food, personal hygiene products, tobacco, alcohol and beverages, etc.), the display method and price of goods have a decisive impact on the sales of goods. If a product is displayed in a good position or a poor position, the difference in sales is very obvious, and good display positions in retail stores are very scarce. Therefore, how to optimize the utilization efficiency of display positions through data analysis is very valuable research field. [0003] In this field of product display research, the most basic problem is to convert prod...

AI Technical Summary

Problems solved by technology

This method is more efficient in collecting the display position of goods, but its limitation is that it requires the shelf to be equipped with a special ruler mark to represent the position of the shelf, which will increase the complexity of the operation and increase the cost of use; at the same time, the position of the ruler on the shelf It is generally used for the promotion of product advertisement information. Sticking such a scale on each shelf will affect the visual effect of the shelf and the effect of advertising. Therefore, it is difficult to promote it in an ordinary supermarket environment.

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