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Advertisement promotion data acquisition method, device and equipment

A data acquisition and advertising technology, applied in the computer field, can solve the problems of cumbersome data capture and warehousing operations, and achieve the effects of saving development time, convenient access, and improving efficiency

Active Publication Date: 2020-06-26
BEIJING KINGSOFT INTERNET SECURITY SOFTWARE CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The present invention provides a method, device and equipment for obtaining advertising promotion data, which are used to solve the problems of cumbersome operations in configuring multiple advertising platform APIs and grabbing data into storage in related technologies

Method used

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  • Advertisement promotion data acquisition method, device and equipment
  • Advertisement promotion data acquisition method, device and equipment
  • Advertisement promotion data acquisition method, device and equipment

Examples

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Embodiment Construction

[0044] Embodiments of the present invention are described in detail below, examples of which are shown in the drawings, wherein the same or similar reference numerals designate the same or similar elements or elements having the same or similar functions throughout. The embodiments described below by referring to the figures are exemplary and are intended to explain the present invention and should not be construed as limiting the present invention.

[0045] The method, device and equipment for acquiring advertising promotion data according to the embodiments of the present invention will be described below with reference to the accompanying drawings.

[0046] figure 1 It is a schematic flow diagram of a method for acquiring advertising promotion data provided by an embodiment of the present invention, as shown in figure 1 As shown, the method for obtaining advertising promotion data includes:

[0047] Step 101, setting the interface address, time parameters and advertisemen...

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Abstract

The invention discloses an advertisement popularization data acquisition method, device and equipment. The method comprises the following steps of setting an interface address, time parameters and advertisement popularization parameters of a target advertisement user according to a configuration file preset on a popularization application platform; obtaining advertisement popularization data matched with the time parameters and the advertisement popularization parameters through an application program programming interface corresponding to the interface addresses of the target advertisement user; and obtaining the data type of the advertisement popularization data, inquiring the data conversion relation corresponding to the data type in the configuration file, and converting the advertisement popularization data field into a corresponding field in a database according to the data conversion relation to be stored. Therefore, standardized configuration and data unified processing of theapplication programming interface are realized, so that the application program programming interface is more convenient to access, the development time is shortened, and the efficiency is improved.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a method, device and equipment for acquiring advertising promotion data. Background technique [0002] API (Application Programming Interface, application programming interface) are some predefined functions, the purpose is to provide applications and developers with the ability to access a set of routines based on a piece of software or hardware, without having to access the source code, or understand the inner workings Mechanism details. [0003] In related technologies, the advertising platform will provide a data interface for the promotion application platform, so that the promotion application platform can obtain relevant data such as clicks, display, and income of advertisements in the advertising platform through the data interface. However, for the promotion application platform, when accessing multiple advertising platforms, because the API access methods of ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/25G06F9/448G06Q30/02
CPCG06Q30/0241
Inventor 代林
Owner BEIJING KINGSOFT INTERNET SECURITY SOFTWARE CO LTD