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Automatic precision marketing system

A precision marketing and marketing management technology, applied in marketing, commerce, equipment, etc., can solve problems such as low pertinence, time-consuming and labor-intensive marketing effects, and unsatisfactory marketing

Pending Publication Date: 2021-05-11
上海赛儿信息科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

In fact, what consumers desire is for companies to provide personalized information and experience that meet their needs on the premise of understanding their needs, and to convey this personalized information at the right time through the right channel, but the existing marketing methods Its pertinence is low, time-consuming and labor-intensive marketing effect is not ideal

Method used

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  • Automatic precision marketing system
  • Automatic precision marketing system
  • Automatic precision marketing system

Examples

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Embodiment

[0049] The present invention is specifically described below by way of examples. It is necessary to point out that the following examples are only used to further illustrate the present invention, and can not be interpreted as limiting the protection scope of the present invention, some non-essential improvements made by those skilled in the art according to the content of the present invention above Or adjustment, still belongs to the protection scope of the present invention.

[0050] Such as figure 1 As shown, this embodiment provides an automated precision marketing system, the system includes a customer information collection module, a sales channel management module, a customer information management and processing module, a customer analysis module, a marketing management module, and a marketing strategy management module.

[0051] Such as figure 2 As shown, the customer information collection module includes an activity collection unit, a questionnaire collection un...

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Abstract

The invention relates to the technical field of precision marketing, in particular to an automatic precision marketing system, which comprises a customer information acquisition module, a sales channel management module, a customer information management and processing module, a customer analysis module, a marketing management module and a marketing strategy management module. Through the synergistic effect of multiple modules, the marketing pertinence is improved, the marketing effect is improved, the revenue of an enterprise is increased, and meanwhile the customer experience degree is guaranteed.

Description

technical field [0001] The invention relates to the technical field of precision marketing, and in particular to an automated precision marketing system. Background technique [0002] In the current society, with the rapid development of electronic information technology, more and more marketing methods have emerged, hoping to bring more customers to enterprises. Digital marketing can use cutting-edge computer technology to seek the development of new markets and the mining of new consumers in the most effective and affordable way. When consumers face massive amounts of information every day, more than 90% of the undifferentiated corporate promotion information sent in groups will be directly ignored. In fact, what consumers desire is for companies to provide personalized information and experience that meet their needs on the premise of understanding their needs, and to convey this personalized information at the right time through the right channel, but the existing marke...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06Q30/00
CPCG06Q30/02G06Q30/0201G06Q30/016G06Q30/0241
Inventor 陈斌陈华寅
Owner 上海赛儿信息科技有限公司
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