The invention provides a non-iron finishing method for piece-dyed pure cotton fabric. The non-iron finishing method is characterized by comprising technological processes in sequence as follows: cloth turning, singeing, desizing and scouring, bleaching, mercerizing, liquid ammonia finishing, non-ironing, baking, washing, tentering, pre-shrinking as well as checking and packaging, wherein an intelligent non-iron technology is adopted for the fabric, resin and fibers are subjected to a crosslinking reaction sufficiently, formaldehyde and strength loss caused by resin residues are avoided, strength repair is avoided in a dyeing and finishing process, the content of formaldehyde of a cloth cover can be reduced, and the increase of formaldehyde can be prevented; with the adoption of non-iron finishing, the appearance of the fabric washed 5 times with an AATCC 124 method can reach level 3.2 or higher, and the content of formaldehyde is 60 PPM or lower through testing with a JIS L1041:2011 / 8.1.4B method. The processed fabric is soft and comfortable to wear, is environment-friendly and has an excellent non-iron effect.