Personalized recommendation method and system based on meta-path network representation learning

A network representation and recommendation method technology, applied in complex mathematical operations, instruments, data processing applications, etc., can solve problems such as inability to explain user-specific meanings and weak interpretability of matrix decomposition methods, and achieve improved accuracy and personalized recommendations Effects of performance, enhanced interpretability, and good application prospects

Pending Publication Date: 2021-08-10
PLA STRATEGIC SUPPORT FORCE INFORMATION ENG UNIV PLA SSF IEU
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AI Technical Summary

Problems solved by technology

Second, matrix factorization methods are less interpretable
The user and product feature matrix is ​​optimized by the gradient desc

Method used

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  • Personalized recommendation method and system based on meta-path network representation learning
  • Personalized recommendation method and system based on meta-path network representation learning
  • Personalized recommendation method and system based on meta-path network representation learning

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Embodiment Construction

[0030] In order to make the purpose, technical solution and advantages of the present invention more clear and understandable, the present invention will be further described in detail below in conjunction with the accompanying drawings and technical solutions.

[0031] The ever-increasing heterogeneous data in the Internet can effectively improve the performance of the recommendation system. The main problem faced by the traditional matrix factorization model is how to integrate richer heterogeneous information data in the matrix factorization to improve the performance of the recommendation system. An embodiment of the present invention provides a personalized recommendation method based on meta-path network representation learning, see figure 1 As shown, it contains the following content:

[0032] S101. Constructing a heterogeneous information network by utilizing user social relations, user ratings on commodities, and category relations between commodities;

[0033] S102...

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Abstract

The invention belongs to the technical field of personalized recommendation, and particularly relates to a personalized recommendation method and system based on meta-path network representation learning, and the method comprises the steps: building a heterogeneous information network through employing the social relation of a user, the scoring relation of the user for commodities, and the type relation between the commodities; for the heterogeneous information network, extracting a user feature vector matrix and a commodity feature vector matrix through a preset meta path; inputting the user feature representation vector and the commodity feature representation vector as a score prediction model, and completing training learning of the prediction model by optimizing a connection matrix in a target function learning model; and performing commodity prediction scoring on an unknown target customer by using the trained score prediction model, and performing personalized recommendation according to a commodity prediction score. The matrix decomposition performance can be improved by fusing the heterogeneous data information under the condition that the score data is sparse, the personalized recommendation performance is optimized, and the invention has a good application prospect.

Description

technical field [0001] The invention belongs to the technical field of personalized recommendation, and in particular relates to a personalized recommendation method and system based on meta-path network representation learning. Background technique [0002] In the era of big data, it has become an urgent need for people to obtain the content they are interested in from massive data information. Recommender systems are an important tool for information retrieval. It can help users quickly find the content they are interested in from the application platform of the Internet. At the same time, it can guide Internet service providers to provide appropriate content to users, improve user experience, and promote the growth of transaction volume and economic benefits. Therefore, recommender systems can cope with the information overload problem in the field of big data. Collaborative filtering is a state-of-the-art technique for recommender systems. This method discovers the u...

Claims

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Application Information

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IPC IPC(8): G06F16/9535G06F16/9536G06F17/16G06Q30/06G06Q50/00
CPCG06F16/9535G06F16/9536G06F17/16G06Q30/0631G06Q50/01
Inventor 徐金卯谭磊王益伟巩道福李震宇刘粉林陶荣华王艺龙卢昊宇彭帅衡淡州阳李艳
Owner PLA STRATEGIC SUPPORT FORCE INFORMATION ENG UNIV PLA SSF IEU
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