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122 results about "Information overload" patented technology

Information overload (also known as infobesity, infoxication, information anxiety, and information explosion) is the difficulty in understanding an issue and effectively making decisions when one has too much information about that issue. Generally, the term is associated with the excessive quantity of daily information. Information overload most likely originated from information theory, which are studies in the storage, preservation, communication, compression, and extraction of information. The term, information overload, was first used in Bertram Gross' 1964 book, The Managing of Organizations, and it was further popularized by Alvin Toffler in his bestselling 1970 book Future Shock. Speier et al. (1999) stated...

Accurate advertisement putting method based on user behavior pattern mining and clustering analysis

The invention discloses a precise advertisement putting method based on user behavior pattern mining and clustering analysis, and relates to the technical field of artificial intelligence and big data analysis, and the method comprises the steps: S1, carrying out pattern mining based on time distribution data of historical click behaviors of a user to generate a click time preference model of the user, the method comprises the steps of S1, selecting a click time preference model, S2, inputting the click time preference model into a clustering analysis algorithm to obtain a time period classification result of different user groups, S3, determining an advertisement display priority and a frequency threshold value of each user group according to the time period classification result, and S4, regulating and controlling the advertisement display frequency of the corresponding user group according to the frequency threshold value to reduce the influence of information overload. According to the accurate advertisement putting method based on user behavior pattern mining and clustering analysis, the advertisement display frequency is regulated and controlled according to the time distribution of user click behaviors so as to solve the problem of information overload.
Owner:BEIJING HONGTU XINDA TECH CO LTD