The invention relates to the technical field of consumption coupon issuing and management, and discloses an Internet-based consumption coupon issuing and management method, which comprises the following steps of S1, performing classification: classifying consumption coupons; s2, generating a bar code, printing a code on each consumption coupon, and then transmitting the information of the consumption coupon to an Internet terminal for authentication; s3, issuing: carrying out announcement on the Internet when the consumption coupons are issued, so that people can know the situation conveniently; and s4, and carrying out offline use. Consumption coupons are classified, later issuing and management are facilitated, issuing, supervision and statistics of the consumption coupons, issuing of the consumption coupons, evidence storage on the Internet and consumption coupon transaction data directional tracking management are achieved by printing codes on the consumption coupons, issuing and using of each consumption coupon have independent timestamps for identification, and through identification the consumption of each consumption coupon can be subjected to information tracking, and thetrend of the consumption coupon can be mastered at any time.