A
multimedia template creating computer
system having a
digital video production
software application residing thereon. A media
library resides on a computing device. A
server has a master
database for holding a
data model having a plurality of video recipients and a
list of custom
multimedia tags for each of the plurality of video recipients and a
cloud storage container. A video rendering computer
system has a media compression and encoding
software application residing thereon. The
server connects to the
multimedia template creating computer
system and the video rendering computer system over a network. A multimedia template is sent from the multimedia template creating computer system to the
server over the network. The media compression and encoding
software application accesses the media
library and the master
database to convert the multimedia template into a plurality of customized videos with each customized video having a
unique identifier corresponding to one of the plurality of video recipients. The media compression and encoding software application sends the plurality of customized videos to the server for storage in the
cloud storage container. The server distributes each of the plurality of customized videos from the
cloud storage container.