The invention provides an e-commerce operation method based on an
intelligent agent, and the method comprises the steps: collecting current e-commerce operation data, and transmitting the e-commerce operation data to the
intelligent agent according to the type of the
intelligent agent; first operation information generated by the intelligent agents based on the e-commerce operation data and the current operation strategy is obtained, the current operation strategy is optimized based on the first operation information, the e-commerce operation data, a preset optimization
algorithm, a constraint condition and a reward function, a target operation strategy is obtained, and the current operation strategies corresponding to different intelligent agents are different; and obtaining target operation information generated by the intelligent agent based on the target operation strategy and the e-commerce operation data, and performing e-commerce operation according to the target operation information. The e-commerce operation strategy can be dynamically adjusted according to the real-time e-commerce operation data, the problem that the operation strategy needs to be made manually is effectively solved, the timeliness and accuracy of
strategy making are improved, the
strategy making efficiency is improved, the current market environment can be accurately fitted, and the e-commerce operation effect is improved.