The invention discloses a control method and device of shower equipment, and a shower system. The method comprises the following steps: acquiring feature information of a target object, wherein the target object is a user to be showered, and the feature information is used for identifying the target object; determining an operation mode of the shower equipment corresponding to the feature information through a predetermined model, wherein the predetermined model is obtained through machine learning training by using multiple groups of training data, and each group of training data in the multiple groups of training data includes the feature information and the shower mode corresponding to the feature information; and controlling the operation state of the shower equipment based on the operation mode. The technical problems that in the related art, the control mode of a shower is not intelligent enough, a user needs to manually adjust the shower according to needs in the using process,and the user experience is poor are solved.