The invention discloses a conversation management method, device and system based on verbal skill strategy management and a computer readable medium, and the method comprises the steps: enabling an intelligent voice robot to select a theme to call a user, enabling the user to respond to the call of the intelligent voice robot, judging the conversation state of the user and the intelligent voice robot, if the call state is user response, identifying that the user voice is converted into a user voice text, determining the real intention of the user according to the user voice text, and selectinga matched dialogue strategy according to the determined real intention of the user, selecting corresponding dialogue content based on the dialogue strategy, and outputting the dialogue content to theuser. By adopting the technical scheme, the intelligent voice robot not only can identify the simple sentence intention expressed by the current sentence of the user, but also can understand the realintention of the user based on the previous sentence of the user, so that the user experience is better.