The utility model discloses a novel intelligent illuminating lamp, and belongs to the technical field of illuminating lamps. In order to solve the problem that an existing product is complex in structure, the following technical scheme is provided that the device comprises a base, an illuminating lamp is arranged on the base, an annular groove is formed in the base, a sliding block is slidably connected to the interior of the annular groove, and two fixing columns are fixedly connected to the upper end of the sliding block; and a rotating column is rotationally connected between the two fixed columns. The driving mechanism is arranged, the closing cover is automatically opened and closed according to the power-on state and the power-off state of the lighting device, manual operation of workers is not needed, the operation is very convenient, the closing cover can completely close the lamp and has a good protection effect on the lamp, and the limiting mechanism is arranged, so that the lighting device is convenient to use. According to the positions of the human eyes, light at the positions of the human eyes can be shielded, the light is prevented from directly irradiating the human eyes for a long time, and the practicability of the lighting device is improved.