The invention discloses a preparing method of high reflectance rate ethylene-vinyl-acetate copolymer composition, which is characterized by containing the following components by weight proportion: 100 parts of ethylene-vinyl-acetate copolymer, 0.5-2 parts of cross-linking agent, 0.05-1 part of antioxidant, 0.05-0.5 part of light stabilizer, 0.1-1.5 parts of tackifier, 0.01-3 parts of fluorescent whitening agent and 0.5-15 parts of additive with a high reflection function. The ethylene-vinyl-acetate copolymer and the other functional additives are performed with premixing, fusing extruding and tape casting or calendaring for film forming, and finally are wound up to manufacture a high reflection rate ethylene vinyl acetate copolymer (EVA) packaging glue film. The preparing method of high reflectance rate ethylene-vinyl-acetate copolymer composition does not add organic ultraviolet absorber, thereby reducing yellowing effect on the glue film caused by the ultraviolet absorber. In addition, the preparing method of high reflectance rate ethylene-vinyl-acetate copolymer composition improves yellowing resistance and ultraviolet radiation resistance of the glue film by adding fluorescent whitening agent and high reflection additive. Simultaneously, reused ratio of light rays is increased, and finally long period service life of a photovoltaic assembly can be prolonged and photoelectric conversion efficiency of the photovoltaic assembly can be improved.