The invention relates to a blood pressure measuring apparatus and a blood pressure measuring method. The blood pressure measuring apparatus comprises a processing unit, a recognition unit, a measuringassembly and a communication unit, and the processing unit is electrically connected with the recognition unit, the measuring assembly and the communication unit respectively; the processing unit isused for acquiring user identity information through the recognition unit; the blood pressure data information is acquired through the measuring assembly; the user identity information and the pressure data information are in data association, and the association information is sent to a cloud server through the communication unit. By the arrangement, the working efficiency of service units providing blood pressure measurement can be improved, and convenience is brought to users to accurately understand body changes of their own.