The invention provides a support degree determination method and device based on interaction data,
electronic equipment and a medium, and relates to the technical field of
data analysis, and the method comprises the steps: obtaining interaction data of a target object, the interaction data comprising N
interaction object identifiers and interaction information corresponding to each
interaction object identifier, the interaction information comprises an
interaction mode, interaction times and an
interaction type; determining a mode weight corresponding to the ith
interaction object identifier according to the
interaction mode corresponding to the ith interaction
object identifier; determining a type weight corresponding to the ith interaction
object identifier according to the
interaction type corresponding to the ith interaction
object identifier; according to the mode weight, the type weight and the number of interaction times corresponding to the ith interaction object identifier, determining an interaction
score corresponding to the ith interaction object identifier, 1 < = i < = N; and determining a support degree
score of the target object according to each interaction
score. According to the invention,
automatic processing of the interaction data is realized, and the
processing efficiency of the interaction data is improved.