According to an aspect of the present invention, a communications environment including a local
client / hub for monitoring, tracking, and reporting of unsold advertising inventory information. The unsold advertising inventory information is identified by a particular identifier (the “unsold identifier”). The local
client / hub monitors unsold advertising inventory information related to the unsold identifier and forwards that unsold advertising inventory information to a data recorder. The unsold advertising inventory information includes the audio file, the radio
station upon which the radio advertisement or program was broadcast, whether the advertisement or program was broadcast or not, the time and date the radio advertisement or program was broadcast, and other information. The data recorder passes the unsold advertising inventory information for each advertising and
programming campaign to a
web server where the unsold advertising inventory information is accessible over
the Internet. In this manner, a subscriber may connect to the
web server over
the Internet and request a report on the broadcast of the advertising or program campaign. According to another aspect of the present invention, a communications environment includes a local
client / hub for monitoring, tracking, and reporting on the
verification of broadcast information in response to the delivery of radio advertising and radio
programming. The advertising or
programming campaign is identified by a particular audio file (the “campaign identifier”). The local client / hub monitors
verification of broadcast information related to the campaign identifier and forwards that
verification of broadcast information to a data recorder. The verification of broadcast information includes the audio file, the radio
station upon which the radio advertisement or program was broadcast, whether the advertisement or program was broadcast or not, the time and date the radio advertisement or program was broadcast, and other information. The data recorder passes the verification of broadcast information for each advertising and programming campaign to a
web server where the verification of broadcast information is accessible over
the Internet. In this manner, a subscriber may connect to the web
server over the Internet and request a report on the broadcast of the advertising or program campaign.