174 results about "Search engine optimization" patented technology

A system and method for modeling and optimizing the effectiveness of search engine optimization (“SEO”) initiatives and search engine marketing (“SEA”) campaigns is described. Several embodiments include methods and systems for classifying each of a plurality of websites using at least one of a plurality of classifications. Data associated with the plurality of websites is then acquired. The acquired data is then analyzed to achieve a result which may be used to model or optimize the effectiveness of the SEO initiatives and SEA campaigns.

Topic-centric, dynamically-created web pages are compiled from links to multimedia content elements. Keywords are identified within the content elements and used to identify a set of topics related to the content elements. A query string comprising the keywords is executed against the content elements and in response to a request to display information about a topic the query string associated with the topic is executed against the collection of multimedia content elements to identify content elements related to the topic. A dynamically-created web page is displayed that includes computer-executable links to the set of related multimedia content elements.

It is provided a method and system for optimizing multiple website pages for search engine presence and positioning. Rule data collections are constructed by a management engine which may be guided by a consultant. Page selection criteria may be associated with the rule data collections. A rule implementing application program applies page editing actions of the rule data collection on appropriate website pages, thus creating optimized website pages. Thus, it is provided automatic implementation of certain search engine optimization (SEO) operations on multiple website pages, decreasing page editing and programming work load SEO of consultants and website programmers.

A system and method for automated search engine optimization (SEO) are disclosed. The automated SEO may analyze search query logs, or a search log database to determine popular concepts/units which may be automatically utilized to optimize a site or page for search engine results. The site or page is edited based on the automated SEO. In particular, the search log database may provide a unit frequency list reflecting the popularity of various units. The more popular units that are related to the content of the page may be used in the automated SEO of the page. The unit frequency list may be compared with the existing units of a page, so that the more popular concepts within the page may be emphasized.

A system and method for modifying a parameter of a website in order to optimize an organic listing of the website at one or more search engines is described. Several embodiments include methods and systems for generating scored representations based upon different portions of data associated with a website, and then combining the scored representations to achieve a result. The result indicates a feature of the website that may be modified in order to optimize the organic ranking of the website at one or more search engines.

A program may be used to increase traffic flow to a Web site by analyzing, optimizing and submitting the Web site to one or more search engines. The program may accept search phrases and check the compatibility of the Web site with the search phrases as well as check the textual content, the parseability and the spiderability of the Web site. In a preferred embodiment, the analysis mimics the ranking methodologies used by the search engines. The program assists the owner of the Web site in optimizing the Web site for the search engines, possibly by automatically editing the code of the Web site, and submits the Web site for registration with the selected search engines. The program may be repeated from time to time to insure the Web site remains in an optimized state.

A method and system are disclosed for optimizing search engine operations to increase the likelihood of attaining financial goals in a syndicated commerce environment. An SEO algorithm is implemented to determine keyword options for a predetermined product based upon the product's description, its web page content, and other related information. The SEO algorithm is then used to determine the product's associated search traffic and rank-per-keyword from various search engines. This information, in addition to sales conversion rate information, is then used to estimate the likelihood of monetization for one or more keyword. The product web page content is then automatically revised with an optimized combination of keywords. Once optimized, various search engines are automatically notified of the revisions to the web content pages to improve organic search rankings.

A method for SEO by optimizing interactions with or through a CDN (content distribution network).

A method of executing a word search on a computer with a software program mimicking the human brain by adding knowledge, understanding and wisdom to simulate deductive reasoning to create a language based equation and a geospatial based equation includes the steps of assigning a unique value from lowest to highest to lowest; organizing and distributing the Internet environment into quality partitions from lowest to highest establishing a glyph database; processing the impact of a managerial hierarchical related group of index relationships to create an equation that shrinks the search environment; organizing and distributing the Internet using human brain tendencies; and modifying each the request by: identifying for each static and dynamic request the best suited search pattern within the search pattern database and automatically sending the preprocessed results to the end of a user's browser as output.

A method and a device for search engine optimization, that receives an identifier that identifies a domain, one or more keywords for analysis relative to a search engine, and search engine usage data, for each received keyword, gathering search engine results data, for at least one received keyword, mapping the at least one keyword to at least one web page within the identified domain, said mapping based on at least one of said search engine usage data and said search engine results data, and for at least one of the received keywords, generating at least one instruction to modify a web page element in a web page to which the at least one received keyword is mapped.

A method of managing career opportunities is provided. In some embodiments, a method for providing career and job listing websites and optimizing the career and job listing websites for search engine optimization is provided. In various embodiments, the method comprises creating a career website that mirrors a company's website, extracting job information from the company, and optimizing the job information for maximum search engine placement.

A system and method for providing search engine optimization analysis. A starting URL for a starting web resource is obtained and analyzed. A text-based portion of the starting web resource is processed to determine potential target terms, and a relevancy test is performed based on the potential target terms. Referred URLs are determined and recursively analyzed. A text-based portion of the referred web resource is processed to determine potential target terms, and a relevancy test is performed based on the potential target terms. A link index is analyzed to determine web resources linking to the starting and referred URLs. An internal search engine optimization score and an external search engine optimization score are calculated. A graphical report including a visualization of statistical information related to search engine optimization and a domain visualization map including a graphical network representation of the statistical information are provided.

A method and a content validation and coding system (CVCS) for validating and coding content of an electronic document for search engine optimization (SEO) are provided. The CVCS integrates with application programming interfaces (APIs) of search engines and/or media platforms. The CVCS creates a categorized repository of schema codes. The CVCS executes a web crawler for crawling and indexing an electronic document to be coded and content related thereto, from one or more search engines and/or media platforms via the APIs, and identifies structured data and content in the electronic document. The CVCS validates the identified content based on analytic criteria and determines optimal schema codes from the categorized repository and/or dynamically generated supplementary schema codes. The CVCS generates a structured data code map (SDCM) of the optimal schema codes and codes the validated content with the optimal schema codes within the identified structured data using the SDCM for SEO.

An automated system and method provide content to a target website wherein the content is checked prior to posting the content to the target site. The automation of the method relies on the use of a client software application, which carries out much of the automated functionality in association with an agent server. The method may include safeguards to prevent circumvention. Content may be written, checked and submitted from a writer's own computer to preserve the authenticity of the writings. An optional multilevel reward system encourages the expansion of the crowd-source employee base. The method enables the distribution and control of content writing tasks to a crowd of writers.

The invention provides an SEO website construction realizing method capable of optimizing a search engine, which comprises the following: a step of website construction, in which website pages are compiled by a DIV+CSS technique, a server is configured, and an IP address is allocated automatically; a step of SEO website individual construction, in which the SEO website individual construction is realized by programming, and the SEO website individuals are stored in the server by class; and a step of peripheral SEO system database construction, in which a basic database is configured, the SEO website individuals are matched automatically according to key words and a peripheral SEO automatic voting ecological system is generated, wherein the peripheral SEO automatic voting ecological system automatically acquires a website address and generates a website map; and meanwhile, the search engine login is completed at the same time, the interconnection between different webpages and internal voting are realized, and the state is displayed. The invention also provides an SEO website system for implementing the method.

Search Engine Optimization (SEO) includes utilizing pop up drawers to enable additional content to be considered part of a main page which enables the drawer content to be included in search engine searches. Additionally, a portal which supports many separate real estate listings by separate entities provides further SEO benefits. A zoom implementation enables a user to navigate content such as images easily using a mobile device. Using the zoom implementation, a user is able to view an image that is larger than the screen of the mobile device by moving the device which pans to view different aspects of the image. The zoom implementation is able to take advantage of the accelerometer and/or gyroscope of the mobile device to control the displayed image.

The invention discloses an LDA model-based search engine result optimization system. The optimization method comprises the following steps: giving query by a user and using a search engine to obtain a search engine result; taking files provided by the user and the search engine result as input of an LDA model, wherein the LDA model uses a topic model algorithm, at the moment, the LDA model is trained according to a training set and can be directly used for predicting the files, and the predicted result can be changed into two vectors: p(k/d) and p(w/d); carrying out calculation and sorting through the similarity between the files to output a final result related to the files of the users. According to the LDA model-based search engine result optimization system, the semantic re-matching is carried out on the basis of the existing search engine results to find the search results in which the users are really interested and which are related to the semantic content, so that the search efficiency and the search precision are improved.

Systems and methods for automating search engine optimization of a website may include obtaining a set of keywords using a computer network. The keywords may be relevant to a business and may be obtained from the website of identified local competitors to the business. The system may present the keywords to the user in a display and provide an interface with an option to refine the set of keywords. The system may include in the display one or more educational displays to help the user choose appropriate keywords from the keyword set. The system may create a website for the business, including inserting the keywords into one or more web pages of the website. Inserting the keywords may include adding HTML to the web pages and identifying focus keywords and a primary location to one or more search engines.

A system and method for search engine optimization includes monitoring a website for changes in content; logging traffic to the website; analyzing data regarding the traffic to determine a relationship between the content and traffic changes; monitoring ranking of the website in search results where a specific search keyword is used; aggregating data regarding using a selected keyword and ranking of the website in results of searches including that keyword; analyzing the data to determine a relationship between the keyword and the ranking; and displaying those relationships. The website may also be monitored for changes in a number of links to the website; data regarding the links is analyzed to determine a relationship between changes in the number of links and changes in traffic. A benchmark may also be calculated; the effect of changing website content and/or changing the number of links is evaluated according to the benchmark.

Methods, systems, computer-readable media, and apparatuses are presented for using cross-domain communication to allow manufacturers and other sellers to use cloud/Internet-based products catalog services without sacrificing the search-engine optimization benefit of catalog pages hosted within the manufacturer's domain. The Same Origin Policy used by many browsers may disallow direct communication to the manufacturer's domain for corporate web site and other functions, on the one hand, and an external domain for an efficiently hosted products catalog, on the other. Some embodiments present the use of the JSONP protocol for cross-domain retrieval of a Catalog Widget that is configured to retrieve product catalog information directly from the external domain. In these embodiments, search-engine optimization is furthered by the efficient production of numerous catalog pages that originate from the external domain yet appear to users and search engine crawlers to be within the manufacturer's domain.

The invention is a health indicator that is used to evaluate a website. The health indicator is used to evaluate performance and compare the website to predicted performance, similar websites, and websites of entities in adjacent industries. This health indicator will allow for a single view/metric, signified by a unique word, color, number, symbol or an identifiable marker, of the performance and of the Internet site as it relates to Search Engine Optimization, e-Commerce, Bounce Rates, Traffic Data, Traffic Flow, Conversion Rates, Page Views, Social and Mobile metrics, Shopping Cart Information, and any additional data the analysis system has access to.

An automated or manual triage assessment of the website provides administrators with recommendations on specific areas of possible improvements or a warning if certain areas (metrics) are outside of typical operating parameters. The automated triage system notifies an administrator on the occurrence of manually or automatically set events, such as when a parameter is outside of a specified range, and provide directions on how to solve the issue.

The invention provides a web site with content designed to elicit responses from users that contain keyword dense content for a chosen word or words. Users submit responses to the website and the website displays the responses on a web page. The accumulation of targeted and keyword specific material in natural language as recorded and displayed on the web site attracts search engine spiders and achieve a higher ranking in response to key word searches matching the keyword dense content.