The invention discloses a fully transparent
liquid crystal display module which comprises a backlight unit and a fully transparent
liquid crystal display arranged above the backlight unit, wherein the fully transparent
liquid crystal display also comprises at least an external
light source acquisition unit; the external
light source acquisition unit is used for acquiring external light rays to the backlight unit. Through adding the external
light source acquisition unit on the fully transparent
liquid crystal display module, the light source of the fully transparent
liquid crystal display module is not only provided by the prior backlight unit, but also provided by the external light source acquisition unit; the luminance of the fully transparent
liquid crystal display module can be changed along with the change of the external light source; the fully transparent liquid
crystal display module also can realize normal display under the outdoor strong light and has
high contrast ratio and good display effect; and the light source of the liquid
crystal display module can be better supplied and strengthened, so that the backlight
power consumption of the prior backlight unit is saved, thereby achieving the higher luminance. Meanwhile, the fully transparent liquid
crystal display module also keeps the characteristics of high opening ratio and
high color saturation of the prior fully transparent liquid
crystal display module.