The invention relates to the field of
artificial intelligence, and discloses a method and device for generating a
video based on a
copywriting, equipment and a medium, and the method comprises the steps: obtaining a to-be-generated video
copywriting, extracting a corresponding key
semantic feature through a preset semantic understanding model, converting the to-be-generated video
copywriting into corresponding audio data through a preset voice conversion model, and storing the audio data in a
database; the method comprises the following steps: acquiring key semantic features of audio data, marking timestamps on the audio data by adopting a text-to-speech
algorithm, matching the key semantic features with a preset material
library to obtain picture materials, generating an image-text video with the timestamps, performing preset
mouth shape synchronous rendering on the audio data by adopting a preset dynamic conversation face video model, and generating a virtual human video with the timestamps. And according to the
timestamp of the image-text video and the
timestamp of the virtual human video, the image-text video and the virtual human video are merged, and a final video is generated and uploaded, so that the technical problem that the customer experience is affected due to the fact that too templated video generation cannot meet the requirements of different customers at present is solved.