The invention provides an intelligent multifunctional beautifying and weight reducing apparatus which comprises a direct-current speed reduction motor, a rotational speed sensor, a motor installationshell, a weight reducing vibration shell, a rotating shaft, a coupler, a conventional bearing, a supporting seat, a vibration rotating block, a rotating wheel, a vibration wheel structure, a primary drawing belt, a male button, a secondary drawing belt, a female button, a face vibration sleeve structure, a detachable installation plate structure, an opening clamping ring, a connecting rod, a massage hammer structure, a back massage roller structure, a hand gripping power weight reducing device, a waist measuring tape structure and an intelligent cabinet. The instrument is provided with an eccentric block, a vibration motor, a facial inward recessed rubber sleeve, a rubber outer pad, a plastic shell and massaging balls, vibratory massage of the face is facilitated through the eccentric block and the vibration motor, the face is massaged through the massaging balls, practical functions of the apparatus are increased, use of different users is facilitated, and the face can be beautified.