1results about How to "Realize personalized display" patented technology

This application discloses an information push method, apparatus, electronic device, and computer-readable medium, relating to the field of e-commerce technology. The method includes: receiving an information push request; obtaining a corresponding platform identifier and a dimension identifier corresponding to the platform identifier; obtaining corresponding historical consumption information based on the platform identifier; extracting corresponding consumption features from the historical consumption information based on the dimension identifier, thereby generating a platform profile; determining a product information pool identifier corresponding to the platform identifier; obtaining product information corresponding to the platform profile from the corresponding product information pool; and pushing the product information to the platform corresponding to the platform profile. This ensures that the personalized needs of different e-commerce platforms do not affect other e-commerce platforms, achieving personalized display for each platform.