In one aspect, an example method includes (i) while a media playback device of a vehicle is playing back content received on a first channel, generating, by the media playback device, a query
fingerprint using second content received on a second channel; (ii) sending, by the media playback device, the query
fingerprint to a
server that maintains a
reference database containing a plurality of reference fingerprints; (iii) receiving, by the media playback device from the
server, identifying information corresponding to a reference
fingerprint of the plurality of reference fingerprints that matches the query fingerprint; and (iv) while the media playback device is playing back the first content received on the first channel, providing, by the media playback device for display, at least a portion of the identifying information.