The invention discloses multi-mode trip chain optimization method and system facing to integration trip. Selectable trip routes, containing multiple trip modes and combinations thereof, are divided until non-dividable units; and with consideration of real-time data, short-time prediction, user preference and the like, the utilization coefficient of each non-dividable unit is calculated; and then on the basis of different targets including convenience, reliability, economy, comfort and the like, generalized costs of the available trip routes are calculated so as to form a whole trip chain alternative route sequence, which satisfies user demands, and a recommended trip route is pushed to the user. The method and the system can integrate information of multiple trip modes and can recommend trip schemes, at trip chain level, including parking, bicycles and the like comprehensive trip modes; and meanwhile, trip modes and user intention are combined, so that a specific trip mode is supplied for the user; the trip route is individually pushed and recommendation of differentiation trip modes is supplied, so that individual trip server level is greatly improved.