The invention discloses a member right and interest platform
system for realizing user and product differentiation, which comprises a merchant management module, a right and
interest management module, a right and interest
package management module, a right and interest receiving module, a member module and a pushing module; the merchant management module is used for merchants to inquire available merchant lists; the right and
interest management module is used for right and interest
list query, right and interest type
list, right and interest addition, right and interest modification and right starting and stopping; and the right and interest
package management module is used for right and interest
package list, right and interest package details, right and interest package list
data query, right package application, right and interest package modification, right and interest package unsubscribing and right and interest package auditing. According to the invention, the main industry and the different industry of an operator are combined with a product, the difference between the product and the user is increased, a simple and clear use process is provided for the user, a simple, practical and operable member right platform is established, channel operators are helped to quickly access resources and package online, and finally, the service income increase is realized.