48 results about "Interactive digital television" patented technology

The present invention provides methods and apparatus for selecting relating to content selection. In one aspect, the invention provides methods and apparatus for determining appropriate content based upon various other input data, particularly for individuals on whom personal data is already known. In another aspect of the invention provides method and apparatus for analyzing feedback statistics obtained from previously delivered content in order to update new content for delivery. Another aspect of the invention is combinations of content determination with the analysis of feedback statistics, preferably in real-time, to take into account not only individual preferences, but environmental and other factors. An embodiment of the present invention is directed toward personalized advertisements, with particularly preferred embodiments described that are implemented with an Internet media platform, an interactive digital television platform, as well as cross-platform implementations.

The invention discloses a control method and a control device for multi-screen interaction. The control method includes the following steps: a, receiving a multi-screen interaction request sent by a mobile terminal, wherein the multi-screen interaction request carries a multi-screen account number, b, obtaining the identification of a digital television terminal which interacts with the mobile terminal according to the multi-screen account number, c, obtaining the play information of the current video-on-demand content of the mobile terminal, generating a video-on-demand request suitable for the interactive digital television terminal according to the identification of the digital television terminal and the play information, and d, sending the video-on-demand request to the interactive digital television terminal to enable the interactive digital television terminal to play the video-on-demand content according to the video-on-demand request. By means of the control method and the control device for multi-screen interaction, the multi-screen interaction can be conducted between the mobile terminal and the digital television terminal without the limitation of distance, and user experience is improved.

The embodiment of the invention provides a digital television interaction method. The digital television interaction method comprises the following steps of: acquiring interactive data from a digital television receiving terminal when digital television program data is broadcast to the digital television receiving terminal; processing the interactive data to obtain interactive digital television program data; and transmitting the interactive digital television program data to the digital television receiving terminal. Correspondingly, the embodiment of the invention also provides a digital television front-end server, the digital television receiving terminal and a digital television interaction system. Through the digital television interaction method, the digital television receiving terminal, the digital television front-end server and the digital television interaction system, users can perform interaction conveniently when watching digital television programs.

The invention discloses a precise interactive digital television advertisement putting system, which comprises a user data collection and analysis module, an advertisement content processing module and an advertisement pushing module. Meanwhile, the invention also discloses a precise interactive digital television advertisement putting method. The system is provided with the user data collection and analysis module, so that the operation condition of a user on an interactive digital television can be recorded, and the interest and the attention focus of the user are analyzed according to the use log of the user. Then, the advertisement of the corresponding content is selected to be purposefully put by using the advertisement pushing module according to the interest and the attention focus of the user, so that the advertisement effect is increased to the greatest extent, meanwhile, the bother of the advertisement content that the user is not interested to the user is reduced, and good development of interactive digital television advertisement putting is realized.

A method of controlling an interactive television includes displaying a layout on the interactive television that includes one or more visual cues to prompt a user regarding an action (click action) to be taken on an input device to activate a predetermined function (click event). The visual cues may include multiple visual cues, at least one of which is a visual cue for a cursor-based action that includes positioning a cursor with an input device, and another is a visual cue for a movement-based action that includes moving the input device.

The invention provides a device, a method and a terminal for displaying an interactive digital television portal. The device comprises a column display module, a window display module and a recommendation display module. The column display module is used for arranging a column display area at a digital television portal navigation page and displaying a column list of a digital television terminal at the column display area. The window display module is used for arranging a window display area at the digital television portal navigation page and displaying recommended pictures in the window display area. The recommendation display module is used for arranging a video recommendation area at the digital television portal navigation page and displaying video information of a plurality of recommended videos sequentially at the video recommendation area. The device, the method and the terminal for displaying the interactive digital television portal enable users to directly access information of advertisements, videos, news, rank lists and the like which the users want to watch through the digital television portal rapidly.

Methods and apparatus for interactive digital television service networks are shown which combine regular programming with commercial Banner Information pursuant to a Service Operator/end user agreement so that the Banner Information is simultaneously displayed with regular programs upon a receiver.

The invention discloses a high-definition video system supporting remote mobile reservation based on a set-top box on the basis of mobile terminal communication and set-top box programming. The system is based on a hardware architecture which comprises a mobile phone terminal with an Internet access function and a high-definition interactive digital television set-top box with a network card port. The software architecture of the mobile phone terminal comprises a UI (user interface) module, a mobile phone reservation communication module and a mobile phone control module; and the high-definition digital set-top box is provided with a server platform which comprises a set-top box code stream receiving module, a channel information acquisition module, a video storage module, a reservation communication module and an error information processing module. Through good interaction among the modules, the system effectively solves the problem that modern people can not watch favorite television programs in real time due to busy work, and users can set to record the favorite television programs through reservation in advance, thereby better meeting the requirements of the users for the entertainment of the high-definition digital television set-top box and realizing the intellectualization of home appliances.

The invention discloses a method and system for receiving and playing boot video advertisements of digital television set-top boxes, and belongs to the technical field of interactive digital television set-top boxes. According to the method, firstly, a front-end advertisement service management server sends boot video advertisement files to a front-end boot video advertisement broadcasting server, the front-end boot video advertisement broadcasting server broadcasts the boot video advertisement files at designated frequency points of digital television networks, after the digital television set-top boxes are powered up and started up, related initialization is conducted, in the initialization process, the boot video advertisement files are received at designated frequency points, and after the boot video advertisement files are received, the digital television set-top boxes play the boot video advertisements. The method and system give full play to the advantages such as large bandwidth resources and bandwidth guarantee of a digital television network broadcast channel, broadcast the boot video advertisement files at a higher rate, and can complete receiving of the boot video advertisement files in a short time at the starting-up state of the set-top boxes, and meanwhile the number of the set-top boxes for receiving the boot video advertisement files is not limited.

The invention discloses a double-screen interactive digital television system and a method thereof, which is realized by applying the technology of an independent remote interface with display forms. The system comprises a master interactive digital television end and a handheld device end. The master interactive digital television end comprises master-end interactive digital television content, interactive digital television mediation software, a master-end graphical user interface and a server-side remote interface control protocol. The handheld device end comprises interactive digital television content at a handheld end, an interface generator, a graphical user interface at the handheld end and a client remote interface control protocol. In the system and the method of the invention, the digital television content can be only provided with a double-screen execution pattern and switched between the double-screen execution pattern and a single screen execution pattern.

The invention is applied to the interactive digital television field, and provides a method for ordering a digital television program and a system thereof. The method is suitable for a digital television system with a main card and at least an auxiliary card. The method comprises the following steps: carrying out registration on the auxiliary card, and saving auxiliary card information, wherein the auxiliary card information comprises an auxiliary card ID; ordering a program according to a main card ID, the auxiliary card ID and a program ID; returning result information of an order to a user. According to the method for ordering digital television program and a system thereof in the invention, the program is ordered through using the main card ID and the auxiliary card ID simultaneously, in the condition of a same main card ID and a plurality of auxiliary card IDs, that the order is initiated by which terminal can be distinguished, and a base is provided for development of multi-screen interaction and personal service.

The invention discloses an infrared remote control protocol for controlling a set-top box for a user remote control device, and relates to the technical field of interactive digital televisions. At a set-top box user home, a plurality of electric appliances are provided with infrared remote control devices for supporting the infrared remote control protocols so that the infrared protocol of the set-top box frequently conflicts with the infrared protocols of the electric appliances. At present, a set of infrared coding-targeted unified standard does not exist at home and abroad, and the coding formats defined by manufacturers may be the same. Any coding format on the market is not adopted in the protocol, a set of coding format is totally customized, and the protocol comprises guide codes, ending codes and the like which have different formats as other infrared codes, so the code interference problem can be furthest solved. The code interference rate of the protocol is low and is about 0.0001 percent.

The invention discloses an interactive digital television advertisement display method which aims to carry out statistics on a reception result through user operation without influencing the normal television program watching of users. The technical scheme adopted by the interactive digital television advertisement display method comprises the steps as follows: 1, a set top box is started, so that an advertisement display module in the set top box is initialized and checks for update; 2, the set top box checks for update and updates advertisement data in real time; and 3, advertisements are displayed on a digital television. Compared with the prior art, the invention adopts a small advertisement picture to link the specific description of the advertisement so as to solve the conflicts; the method can be used for carrying out statistics on the reception result through user operation; based on the advertisement function, the method satisfies the large-information-quantity delivery requirements of operators for advertisements and minimizes the interference with the watching of users, thereby forming a win-win situation; and by carrying out statistic analysis on click conditions of users, an improvement can be made conveniently to achieve a better advertisement effect.

The invention relates to a method and a system for acquiring the advertising information of an interactive digital television, wherein the method comprises the following steps of: 1. acquiring advertising data input from the outside, and storing the advertising data into an advertising database; 2. generating an effective advertising-space advertising list at fixed time according to preset time; 3. generating static advertising data from effective advertising data in the effective advertising-space advertising list according to periods of time; 4. packaging all the generated static advertising data into a file packet, and transmitting the file packet to a digital television portal; 5. after detecting the packaged static advertising data sent by an advertising-managing subsystem by the digital television portal, unpacking the static advertising data to positions under an advertising data directory; and 6. receiving a portal browsing requirement sent by a set-top box of a digital television terminal by the digital television portal, reading the corresponding static advertising data in the advertising data directory, and sending the read corresponding static advertising data to the set-top box. By adopting the invention, the advertising information can be rapidly acquired, so that the user experience is improved.

An interactive digital television broadcast system, including a broadcast operator, is adapted to transmit a downlink digital broadcast stream received from an interactive digital television provider to a plurality of subscriber units. The digital broadcast stream is displayed on multiple subscriber units. The system also includes an interaction return channel operator for providing interaction between a subscriber unit and said provider via a two-way interaction return channel. The system also includes: a content insertion module for inserting content provided by a user unit in the display content of a user unit among a plurality of user units; a shared content retrieval module for retrieving, together with metadata of the shared content, shared by the user unit content reference; a shared content matching module for determining relevant content from the content shared by the user unit by matching the metadata of the shared content with at least one predetermined criterion; a content suggestion module for suggesting to the user unit when the user Insert related content into the displayed content of the cell.

The invention provides a digital TV receiver and an interactive digital TV system. The existing interactive TV system has the problems such as single application method and incapability of processing operation in quantity. The digital TV receiver of the invention includes a memory, a tuner/demodulator, a decoder, a transmitter and a controller. The digital TV receiver also includes a general interface module controlled by the controller and contains at least a general interface and a processor. An input device is connected with the general interface module through a general interface. After converting the format of input signals uniformly, the processor transmits the input signals to a digital TV operator through an interactive returning channel. By adopting the receiver and the system, a plurality of input devices are connected at the same time; besides, formats of signals of the devices are unified; data transmission method of an uplink is standardized; and guarantee for application and processing with a large quantity of data is given.

The invention discloses an interactive type digital television front end high-definition audio-video interface system, which comprises a service station, a wireless receiving module, a signal processing module, a signal interface module, an interface converting module and a digital television terminal. The wireless receiving module receives radio frequency signals carrying audio-video service transmitted by the service station. the signal processing module performs TDS-OFDM demodulation, decoding, and synchronous processing to the radio frequency signals , to obtain and output audio-video signals. The signal receiving module receives and transmits the audio-video signals. The interface converting module converts the audio-video signals. The digital television terminal receives the audio-video signals converted by the interface converting module. The interactive type digital television front end high-definition audio-video interface system of the invention can receive and process the radio frequency signals with high reliability to obtain high quality audio-video signals, the system integration degree is high, the network construction cost is low, the convergence error is small, and the convergence time is short.

The embodiment of the invention provides a digital television interaction method. The digital television interaction method comprises the following steps of: receiving digital television programs from a front-end server; acquiring interactive data of a user, wherein the interactive data comprise one or more of user text data, audio data and video data; and uploading the interactive data to the front-end server. Correspondingly, the embodiment of the invention also provides the front-end server and a digital television. The method can realize convenient interaction when the user watches the digital television programs.

Methods and systems for providing advertising content online, through handheld devices or interactive digital television where the user selects the commercial desired from a list. The audiovisual advertisement is only served when the user selects the specific commercial to watch in order to gain free access to content or services.

The invention relates to an open middleware system for an interactive digital television, and belongs to the technical field of telecommunications. The open middleware system comprises a set-top box operating system, and is characterized in that the system is provided with an open middleware platform with a JAVA environment on the basis of the set-top box operating system, and the system is matched with China standards to realize application receiving and processing for a broadcast head end in user terminal equipment. The system makes content production of the interactive digital television simplified and popularized, so as to push content requirement of the interactive digital television to develop as vigorously and quickly as Internet content, and push the development of the digital television industry. The system can be widely applied to the field of digital television program production.

The invention relates to a digital television mo-card device, in particular to an interactive digital television high-definition mo-card system. The interactive digital television integrated high-definition mo-card system provided by the invention comprises a digital mo-card television, a mobile storage device, a wire digital signal, a background server control center and a high-definition mo-card, wherein the digital mo-card television, the mobile storage device, the wire digital signal and the background server control center are connected with the high-definition mo-card respectively. The device brings enjoyment and convenience for users at home by the digital network technology, and has a very broad market prospect.