An image displaying apparatus, for improving 
motion blur, in particular, on an image displaying apparatus of hold-type, such as, a 
liquid crystal display element, etc., comprising: sub-frame producing portions (5, 6) for producing a first sub-frame, a second sub-frame being lower in the 
gradation than the first sub-frame, from an image of one (1) frame of an 
image signal inputted; a 
histogram detection portion (2) for detecting brightness 
histogram of the 
image signal; an image determination portion (3) for determining on whether the 
image signal inputted is a high-
gradation image or not, from that brightness 
histogram; and a level compensation portion (4) for lowering a 
gradation level of that image 
signal inputted. And, according to the present invention, lowering the gradation of the high-gradation image keeps the difference in brightness between the first and the second sub-frames, and thereby increasing an effect of improving the 
motion blur.