The invention relates to a multipurpose visual communication design system. The system comprises a bottom support body, the bottom support body is internally provided with a first power drive device,an output end of the first power drive device is provided with a swing seat, a fixed support rod penetrates through the middle of the swing seat, the two ends of the support rod are respectively sleeved with first bearings, the first bearings are disposed on a support seat, the support seat is fixedly connected with a bottom support body, the swing seat is extended through a through hole formed inthe upper surface of the bottom support body, a sleeve is arranged at the end thereof, a second power driving device is arranged in the sleeve, and a vacuum suction cup is arranged at the output endof the second power driving device; an annular guide rail is further arranged on the upper surface of the bottom support body, a semi-circular ring sliding block is slidably connected with the annularguide rail, the semi-circular ring sliding block is provided with a projection cloth and a lifting device spaced at the included angle of 180 degrees, and a photographic device is arranged at the topof the lifting device. The system adopts a camera to collect appearance images of each side of a product, performs synthesis and re-engineering, so that the speed of profiling and re-upgrading of theproduct is accelerated, has good practicality, and is worth popularization.