61 results about "Medium exposure" patented technology

The Audience Content Exposure Monitoring Apparatuses, Methods and Systems (“ACEM”) transforms pulsing request (e.g., 1107), viewing status, purchase request, channel selection, survey request, sentiment request, atmospherics, social media posts, response events, data request and access token, app/device input monitoring, check-in, URL access, etc. inputs via ACEM components into atmospherics sampling record (e.g., 1106), ad contents (e.g., 1115), RT data/records, ad tags, media program, full page content outputs. In some embodiments, the ACEM provides a mobile metering system that configures the data collection of audience environment atmospherics to evaluate audience media exposure. In one implementation, the ACEM may employ media data collection technology using a combination of mobile device metering app and cloud hosted server side technology to determine when and how often a user mobile device should record and/or generate monitoring atmospherics of audience environment; and to determine what content the audience has been exposed to based on the collected monitoring data.

Systems, methods and devices for gathering data concerning exposure of predetermined survey participants to billboards are provided. A portable transmitter is arranged to transmit a signal containing survey participant data, and a receiver located proximately to the billboard serves to receive the signal transmitted by the transmitter.

Systems and methods for operating an anonymous peer-to-peer (“P2P”) privacy panel for audience measurement is disclosed. A plurality of portable devices are configured to record and process research data pursuant to a research operation. Each of the panelists associated with each portable devices provide panelist data to a central site, where the panelist data includes demographic information, previous media exposure data, and other data. In accordance with panelist data, a customized P2P network is created where media exposure data is obfuscated and communicate among portable devices in the network. By utilizing a P2P network together with obfuscation techniques, panelist privacy is greatly increased.

Systems and methods are disclosed for employing matching techniques for cross-platform monitoring. A content sequence is produced for determining network content accessed at certain times by a computer registered to a particular user. Another content sequence is produced for determining media exposure at certain times for a portable user device registered to the same user. The content sequences are then processed and compared in a resolution server to validate the content sequences against each other, and to populate either or both sequences with missing data.

A system for characterizing an audience can comprise instruments that monitor representative audience members for media exposure and an engine that deduces information about the audience as a whole. A set of instruments can monitor each representative audience member's media exposure. An in-home instrument, such as a set top box or a hand-held remote control, can monitor exposure to in-home television and radio. An in-vehicle instrument can monitor billboard and onboard radio exposure. A manual instrument, such as a diary, can monitor other media exposure. The engine can process exposure data from the instruments for each monitored member to form a comprehensive media exposure profile of venue and system targeted (“VAST”) ratings. The profile can segment exposure according to delivery system, media type, and venue. The engine can extrapolate the data obtained for each monitored member to provide segmented exposure and demographic information about the audience as a whole.

Systems and methods are disclosed for identifying users of touch screens according to a touch/gesture profile. The profile includes stored electrical characteristics of contact with the touch screen. The profile is correlated with applications opened and/or accessed, along with any associated metadata, as well as media exposure data derived from audio received at the device. The correlated information may be used to confirm identification of one or more individuals using a device for audience measurement purposes.

Example methods and apparatus for collecting media site data for use with media exposure measurement systems are disclosed. A disclosed example method involves displaying a first image of a scene and receiving a user-provided selection of a location in the first image. An object of interest in the scene is then identified based on the user-provided selection in the first image. The example method also involves obtaining a distance value representative of an approximate distance between an image capturing device and the object of interest in the scene. A zoom level of the image capturing device is then set based on the distance value to capture at least a portion of the object of interest in the scene. A second image of the object of interest is captured using the image capturing device.

A system, apparatus and method for determining grip sensing for a portable device that is configured to produce media exposure data. At least one sensor associated with a portable device produces sensed grip readings representing a manner in which the device was grasped. The sensed grip readings may be processed to determine a manner of usage or a user identity. Additional sensor readings, such as touch screen readings and accelerometer readings may be combined with the grip sensing. The sensor data may be combined with the media exposure data for report generation for audience measurement purposes.

Systems and methods are disclosed for identifying users of portable user devices according to one or more accelerometer profiles created for a respective user. During a media session, the portable computing device collects media exposure data, while at the same time, collects data from the accelerometer and compares it to the user profile. The comparison authenticates the user and determines the physical activity the user is engaged in. Additional data may be collected from the portable computing device to determine one or more operational conditions of the device itself, including the detection of multiple devices being physically carried by one user. Gross motion strings may also be generated by devices and compared to see if strings match, thus suggesting multiple devices are being carried by one user.

A method for measuring effects of media exposure on a subject is disclosed wherein recall estimate, time-use diary, momentary sampling of the subject during exposure and audio/visual survey are performed and analyzed by determining the attention of the subject to the medium and the effect of the environment on the subject to the medium.

A computer-implemented system, apparatus and method for monitoring media exposure data and correlating media exposure data to locations. Location data may be generated utilizing measurements of radio waves from WiFi and/or Bluetooth. Identification may also be transmitted when WiFi and/or Bluetooth transmission are received. As media is reproduced or received on/near a portable device, media exposure data is generated. Subsequent location data is monitored and processed to determine specific locations that may include commercial establishments. The locations are then correlated to the media exposure data to determine user actions related to media exposure.

Embodiments of the invention relate to computer-implemented methods and systems for managing and analyzing subscriber history data present within a service provider infrastructure. The subscriber history data is free of personally identifiable information and is aggregated according to an anonymous attribute. A predictive model is used to rank a plurality of individuals or households according to one or more household attributes, such as media habits and/or media exposure. Advertisers are provided with access to the ranked data, such that the advertisers can improve marketing metrics for advertisements delivered to the households. Service providers may receive monetary compensation for providing access to the ranked data.

The subject invention provides a means of automatically detecting and recording a person's use of magazines, i.e. printed media exposure, for the purpose of market research. The present invention comprises one or more electrically conductive marker regions applied to certain specific locations on one or more magazine pages. In one general embodiment, the presence and relative separation of the marker regions are detected by a capacitive sensors and electronic device that stores, processes and communicates the data wirelessly to an external device. In another embodiment, a passive chip less tag is used to indirectly measure the change in conductivity of the conductive regions caused by prolonged exposure to air or light. Exemplary methods are described for acquiring readership and exposure data using the present invention.

Systems and methods are disclosed for processing data provided by portable user appliances (PUAs) that are configured to provide research data that includes media exposure data. Each of the PUAs include a detector or sensor that reports a configuration and/or usage of the PUA. The configuration and/or usage is processed to determine if the PUA is in compliance with a predetermined usage criteria. Under one example, each panelist is equipped with a plurality of PUAs such as smart phones, computers or other devices, and compliance is measured for each panelist across the plurality of PUAs while research data is collected.

Systems and methods for operating an anonymous peer-to-peer (“P2P”) privacy panel for audience measurement is disclosed. A plurality of processing devices are configured to record and process research data pursuant to a research operation. Each of the users associated with each processing devices provide user data to a central site, where the user data includes demographic information, previous media exposure data, and other data. In accordance with user data, a customized P2P network is created where media exposure data including audio codes, signatures and data objects is obfuscated and communicate among portable devices in the network. By utilizing a P2P network, together with obfuscation techniques, panelist privacy is greatly increased.

Embodiments of the present invention provide a video playback method, device, and system. The method comprises: providing a video playback interface; determining a first display area and a second display area in the video playback interface; generating a floating layer around the first display area or the second display area; obtaining a video file, the additional media information related to the video file, and the floating layer component related to a relevant link; playing back the video file in the first display area; displaying in the second display area the additional media information related to the video file; displaying in the floating layer the floating layer component related to the relevant link. Embodiments of the present invention integrate the additional media information to enhance the content of the video file being displayed. Even if the playback time is shortened, the media exposure is guaranteed, thereby enhancing video playback effectiveness.

Systems and methods are disclosed for securely transferring research data relating to media exposure data, such as radio, television, streaming media and the Internet. A plurality of portable computing devices seek and bond to a collector via Bluetooth in a specific area, such as a household. The collector authenticates itself with each of the portable computing devices and vice versa where the collector arranges a secure research data transfer session with each respective device using exchanged authentication files. As each secure session is made, each portable computing device transmits stored research data during the session.

The invention provides a self-adaption space-based space target imaging exposure time control method and device. The method includes the steps of firstly, calculating the information entropy of corresponding images obtained according to the preset longest exposure time, the preset medium exposure time and the preset shortest exposure time; obtaining the theoretical optimal exposure time through a weighed average method according to all types of the information entropy, selecting one exposure time which is closest to the theoretical optimal exposure time from preset exposure time to serve as the current optimal exposure time, and recording the number of obtaining times of the current optimal exposure time; thirdly, judging whether the number of the obtaining times is smaller than or equal to a preset threshold value or not, executing the fourth step if the number of the obtaining times is smaller than or equal to the preset threshold value, and executing the sixth step if the number of the obtaining times is not smaller than or equal to the preset threshold value; fourthly, calculating the information entropy of the corresponding image which is obtained according to the current optimal exposure time; fifthly, renewing the longest exposure time, the medium exposure time, the shortest exposure time and the corresponding information entropy according to the current optimal exposure time, and executing the second step; sixthly, controlling an imaging camera to conduct unceasing imaging on a space target with the current optimal exposure time as the optimal exposure time.