The invention discloses a direct type backlight module with light bars located on the back side of a backboard. The direct type backlight module with the light bars located on the back side of the backboard comprises the light bars, the backboard, lens and a reflector plate, wherein the lens are installed on light beads of the light bars, the reflector plate is installed on the front side of the backboard in an attached mode, a plurality of groups of installation holes which are arranged in order are formed in the backboard where the reflector plate is installed, the installation holes penetrate through the reflector plate and the backboard, and the light beads of the light bars and the lens penetrate through the installation holes, so that the light bars are installed on the back side of the backboard in an attached mode. The direct type backlight module with the light bars located on the back side of the backboard has the advantages that the technological assembly requirements are low, the yield is high, the heat dissipation effect is good, cost is reduced, maintenance efficiency is improved, and maintenance cost is reduced.