The invention discloses an online health management method and
system based on
big data, and relates to the technical field of online health management, a
virtual user executes a selected health service to simulate the process that a real
virtual user participates in a health activity in actual life, and after the
virtual user completes the health service, the virtual user can take part in the health activity. The
pheromone concentration is updated according to the effect of the plan, the virtual user carries out selection and execution of the health care service and updating of the
pheromone concentration according to the
pheromone concentration and a
heuristic rule, convergence is carried out after a preset number of iterations is achieved, natural attenuation of the pheromone concentration is simulated based on the volatilization rate of the pheromone concentration, and the health care service is obtained. After the last round of iteration is completed, according to the pheromone concentration and the health care service effect, the optimal health care service is selected as the final personalized recommendation. The
management system effectively generates more personalized health and care services for the virtual users, progressive optimization helps the
management system continuously adapt to health changes and demand evolution of the virtual users, and the long-term effectiveness of the health and care services is improved.