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50results about How to "Save on advertising" patented technology

Video dispatching method for launching streaming media advertisement

The invention relates to an integrated playing method of a streaming media, in particular to a video dispatching method for launching stream transmission buildings and outdoor televisions advertisement. The method comprises the steps of: setting a serialization parameter for each streaming media advertisement which needs to be launched, wherein the parameter comprises the ID number of the streaming media advertisement, the length of the advertisement, the launching time interval selected by an advertiser, the gross times of circulatory launching in the time interval and the uninterrupted playing times; evenly distributing each streaming media advertisement in the launching time interval to obtain an initial advertisement launching sequence which is distributed according to time points; rearranging the different advisements played in the same time point to obtain an adjusted advertisement launching sequence; and spreading after the advertisement according to the uninterrupted playing times to form a final advertisement sequence in the launching time interval and complete the video dispatching for launching streaming media advertisement. The method meets the demand individually customizing the advertisement time interval of the advertiser, thereby leading the advertiser to be capable of flexibly and effectively launching the advisement and saving the advertisement cost.
Owner:苏州昂信科技有限公司

Electronic publication distribution method and system

A method and system for distributing an electronic publication allows the distribution of customized publications, including customized advertising, customized content, or both. In accordance with the method for distributing an electronic publication, an electronic publication is retrieved from storage. The electronic publication is delivered to the consumer by electronically sending the electronic publication to the consumer's electronic mail address.In accordance with another aspect of the invention, the electronic publication may include customized advertising. A consumer profile associated with the consumer is stored in a database and comprises a plurality of profile data items. A database of content items and advertising items is created, including at least some targeted advertising items. Each targeted advertising is associated with an inclusion criterion wherein a decision as to whether the inclusion criterion for a particular advertisement has been met depends upon the value of one or more profile data items. The electronic publication is created and comprises some content items and at least one targeted advertising item. The targeted advertising item is included because the inclusion criterion for that targeted advertising item has been met.
Owner:ENT SERVICES DEV CORP LP

Valid keyword selection system and valid keyword selection method thereof

The present invention relates to a valid keyword selection system for selecting valid keywords from advertisement keywords of a sponsor and a valid keyword selection method thereof. The valid keyword selection system of the present invention includes a valid keyword server including: a visit / call matching unit for generating a visit / call table by collecting a plurality of visitor information of users who have visited at a predetermined time period before the initial call time for each individual consultation call, findings of individual consultation calls, and keyword click information; a conversion score calculator for obtaining reference time differences and check reference time differences of the visit / call table and calculating conversion scores by determining advertisement keywords that have smaller check reference time differences as likely keywords satisfying a criterion set by the sponsor; and a valid keyword server for selecting valid keywords by aligning the likely keywords based on the order of conversion scores for items of the consultation results. According to the present invention, the sponsor may invest advertising costs into a limited number of keywords that have purchasing power by receiving valid keywords satisfying the proper set criterion by order of rank.
Owner:郑珍雨

Online advertisement method and system therefor

The invention discloses an online advertisement method and system therefore. The present invention relates to an online advertisement method and a system therefor and, more particularly, to a method for providing an advertisement by an advertisement icon on the web and enabling a website operator and a member to share a profit for advertisement fees, which is generated by clicking the advertisement icon, and a system therefor. An online advertisement method according to an embodiment of the present invention, in which a website operator and a plurality of customers divisionally receive advertisement fees paid by an advertiser for the agency work of an online advertisement, comprises the steps of: (a) displaying one advertisement icon in an initial homepage (website) on online by a website operation server; (b) allocating one advertisement account to one customer who wants to see an advertisement and receive advertisement fees by accessing the initial homepage (website) through a customer terminal; (c) transmitting an advertisement to an advertisement account of a customer corresponding to the category of a customer who is to see an advertisement requested by the advertiser; and (d) outputting the advertisement account of a corresponding customer to the customer terminal when the corresponding customer performs a login by accessing the initial homepage through the customer terminal, and then clicks the advertisement icon.
Owner:金培林
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