The invention relates to an intelligent clothing business system, which comprises an integrated data acquisition module, a purchase preference analysis module, a purchase preference storage module and a customer demand forecasting module. The integrated data acquisition module in communication with a POS (point-of-sale) system, a clothing try-on system and a customer database of a clothing retailer is used for respectively acquiring and storing POS historical purchase record, clothing try-on data and customer data, the purchase preference analysis module is used for analyzing the POS historical purchase record, the clothing try-on data and the customer data and generating customer purchase preference analysis results, the purchase preference storage module is used for building a database for storing the customer purchase preference analysis results, and the customer demand forecasting module is used for forecasting future or current customer demands. The clothing purchase preference of customers is systematically learnt and analyzed by making full use of the POS historical purchase record, the clothing try-on data and the customer data instead of relying on subjective evaluation and experience of the clothing retailer, the analysis results are more accurate, and competiveness of the clothing retailer in the clothing market is improved.