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99results about How to "Increase advertising revenue" patented technology
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System and method for providing an omnimedia package
InactiveUS7020888B2Easy to viewImprove viewing experienceGHz frequency transmissionAnalogue secracy/subscription systemsData streamTransport system
Disclosed is a system that permits a variable number of disparate streams of data to be packaged together as content into a single distinct program referred to as an omnimedia package. A framework definition may be specified and created for the omnimedia package to allow a client set top box to decode the information and provide access to streams comprising video, audio and metadata information. The framework definition may be employed by a broadcast system to create a broadcast stream. A mechanism is described that permits a content provider to define a framework for delivering a package of related content. The framework definition encapsulates information necessary to build, format, transmit and display the disparate content streams. Data may be downloaded to a receiver prior to the broadcast of an associated program. The present invention may be implemented on terrestrial, cable, satellite, VDSL and other transport systems, including those that support upstream communication.
Owner:OPEN TV INC
Mechanism for allocating advertisements of varying intervals
InactiveUS20060253319A1Easy to determineImprove performanceAdvertisementsAllocation algorithmData mining
The subject invention leverages determined values of auction advertisement proposals to facilitate in determining advertisement interval allocations for the proposals. The advertisement “interval” can include, but is not limited to, physical dimensions or time. Instances of the subject invention further utilize allocation algorithms and auctioning mechanisms to provide for allocation of ads of varying intervals and to improve performance of ad auctions, including employing algorithms that automate the ad interval layout to maximize revenue. Other instances of the subject invention provide pricing for the allocated intervals as well.
Owner:MICROSOFT TECH LICENSING LLC
Method for using banner advertisements during commercial breaks
InactiveUS8171510B2Increase advertising revenueTelevision system detailsAnalogue secracy/subscription systemsThe InternetTv viewer
Owner:JLB VENTURES LLC
Systems and methods for allocating a common resource based on individual user preferences
InactiveUS20120215607A1Increase advertising revenueWeight increaseMarketingResource basedOnline community
A system and method for allocating a common resource based on individual user preferences. Voting points are awarded to at least one user member of an online community for at least one participation activity. A plurality of recipient members is accepted to the online community. At least one user member selection is received including at least one selected recipient member. A revenue pool is aggregated from at least one revenue-generating activity and any advertising revenue. A donatable pool is determined, where the donatable pool includes at least a portion of the revenue pool for allocating to the plurality of recipient members. The donatable pool is allocated to the plurality of recipient members based on the at least one user member selection.
Owner:PICTURE HEALING
Method and apparatus for permitting user interruption of an advertisement and the substitution of alternate advertisement version
ActiveUS20120110615A1Increase advertising revenueReduce in quantitySelective content distributionElectrical cable transmission adaptationUser deviceWorld Wide Web
A method, apparatus, article of manufacture, and a memory structure for providing advertisements with a media program transmitted to a user device are described. The method permits the user to interrupt the playback of the advertisement and continue with the playback of the media program with no further advertisements, or to interrupt the playback of the advertisement to substitute a different version of the advertisement.
Owner:HULU
System and method for inferring user interest based on analysis of user-generated metadata
InactiveUS20080040301A1High precisionImprove accuracyDigital data processing detailsDigital computer detailsUser-generated contentData mining
There are provided methods and systems for inferring a user's interests from user-generated tags of web-based content. In accordance with the invention, user-generated tags from viewing web-based content are collected over a predetermined period of time. A subset of distinct or unique tags is identified from among the collected tags. A z-score is calculated for each identified distinct tag, where the z-score is a measure of the statistical significance of the tag. The subset of distinct tags is then sorted based on their corresponding z-score. All distinct tags having a corresponding z-score lower than a predetermined threshold are rejected and the remaining distinct tags, having a corresponding z-score higher than the threshold are used to infer a user's interest. The ability to infer a user's interests from the remaining distinct tags may thus benefit web-based applications by achieving a high degree of accuracy in predicting the interests of users by leveraging on the use of the user generated content tags and keywords.
Owner:R2 SOLUTIONS
Method and apparatus for providing a user-editable playlist of advertisements
InactiveUS20120072286A1Increase advertising revenueLower requirementTelevision systemsSelective content distributionUser deviceWorld Wide Web
A method, apparatus, article of manufacture, and a memory structure for providing advertisements with a media program transmitted to a user device are described. The method permits the user to access, define, edit, and control a playlist of advertisements that may be played with selected media programs, a playlist of media programs, or all media programs played to the user.
Owner:HULU
Mobile phone advertising method based on user consumption feature vector
InactiveCN103295145AEnsure safetyReduce operating costsMarketingSpecial data processing applicationsText databaseFeature vector
The invention discloses a mobile phone advertising method based on a user consumption feature vector, and belongs to the field of mobile phone data mining and analyzing. The method includes the steps of establishing a user keyword to represent a vector according to browsing contents of a user mobile internet; establishing a user consumption feature vector of a corresponding user according to the browsing contents of the mobile internet; extracting a keyword from an advertisement experience text database and setting a keyword weight, and constructing a characteristic matrix for each user feature vector; computing each component value of the user consumption feature vector of each user; setting the mapping relations between a user consumption tag and each component of the consumption feature vector of the user within different threshold ranges; labeling a corresponding consumption tag for each user and then conducting advertising according to each component of the current consumption feature vector of the user and the mapping relation. The mobile phone advertising method can improve precision of advertising, reduces manual interference, and effectively lowers platform running cost.
Owner:上海师域信息科技有限公司
Methods and systems for audience monitoring
InactiveUS20100046797A1Improve accuracyIncrease advertising revenueBroadcast-related systemsCharacter and pattern recognitionMonitoring systemTime distribution
Systems and methods for audience monitoring are provided that include receiving an input including a recording or live feed of an audience composed of several persons, detecting foreground of the input, performing blob segmentation of the input, and analyzing human presence on each segmented blob by identifying at least one person, identifying a spatial distribution of at least one identified person, determining a dwell time of at least one identified person, determining a temporal distribution of at least one identified person, and determining a gaze direction of at least one identified person. Such detecting provides the ability to track individual persons present in the audience, and how long they remain in the audience. The method also provides the ability to determine gaze direction of persons in the audience, and how long one or more persons are gazing in a particular direction.
Owner:SET CORP
Methods and systems for generating product offers over electronic network systems
Methods and systems are provided for advertising and providing product offers. Such methods and systems may be implemented for increasing, for example, advertising revenue or the amount of time spent by individuals viewing a Web site. According to one implementation, a method is provided that includes the steps of receiving information regarding products offered at no cost from one or more vendors, indicating, on a Web site, the availability of at least one of the products for a transient period of time, which is unpredictable by individuals viewing the Web site, and providing at least one of the individuals viewing the Web site with at least one of the products, at a price equal to or less than a delivery cost associated with delivering the at least one product to the at least one individual.
Owner:KYKLOS ENTERTAINMENT
Methods, systems, and media for content ranking using real-time data
InactiveUS8756224B2High trafficImprove click-through rateDigital data processing detailsMultimedia data retrievalTime informationReal-time data
Methods, systems, and media for content ranking using real-time data are provided. In accordance with some embodiments of the present invention, a method, implemented on a processor, for ranking content is provided. The method can include, among other things: receiving real-time information from a plurality of sources; supplementing the received real-time information with historical information and user influence information; analyzing the supplemented real-time information from the plurality of sources to determine real-time trend information; receiving a plurality of content snippets from a content provider; detecting similarities between each of the plurality of content snippets and the determined real-time trend information; ranking the plurality of content snippets based on the detected similarities; and displaying the ranked plurality of content snippets.
Owner:RALLYVERSE
Method for using banner advertisements during commercial breaks
InactiveUS7779436B1Increase advertising revenueTelevision system detailsAnalogue secracy/subscription systemsThe InternetComputer science
Apparatus is provided by which a television viewer can view other images e.g. during commercials or main program. For example, during a commercial, a viewer may channel surf or surf the internet. A banner is provided on a viewing screen while the viewer watches these other images. In this way the advertiser providing those commercials can still reach those viewers who are channel or internet surfing. Also, the banner will indicate to the viewer when the commercial is over and the normal programming has resumed. In another embodiment, during the main program user can activate one or more small commercial windows and position them on the screen based on his preference, e.g. using a remote device. Information is communicated to a broadcaster by the viewer's video system indicating the above-mentioned commercial windows are open on the viewer's screen. When each commercial window is positioned on the screen the viewer receives compensation based on the amount of time the commercial windows are displaying commercials to the viewer. All or part of commercial windows automatically close when a main commercial block starts. The commercial windows automatically open when the main commercial block finishes. In one embodiment, the viewer can turn the commercial windows ON / OFF on his discretion.
Owner:JLB VENTURES LLC
System and Method for Evaluating Network Content
InactiveUS20100100536A1Improve functionalityImprove the usefulnessError preventionFrequency-division multiplex detailsUser-generated contentPosition dependent
A system and method for evaluating network content over a communications network include at least one storage unit operable to store and / or maintain a plurality of forum facilities that are each independently associated with a network location containing network content, a processor operable to execute software maintaining and controlling access to the forum facilities for plural users, and a an input / output device to provide an interface for users to operate the software for retrieving and viewing the forum facilities from the storage unit while simultaneously retrieving and viewing network content from selected network locations via the communications network. Forum facilities include user generated content received from at least one user regarding network content available at selected network locations.
Owner:CHAMBERLAIN ROBIN DANIEL +1
Method for accessing mobile advertisement, terminal and computer readable storage medium
InactiveCN107846511ASimplify the steps of accessing advertisementsImprove stabilitySubstation equipmentTransmissionComputer terminalSoftware development
The embodiment of the invention discloses a method for accessing mobile advertisement, a terminal and a computer readable storage medium. The method comprises the following steps: determining whetherthe first application is the preset application according to an identifier of the first application if detecting a fact that the first application is started, wherein the preset application is the application with the permission of accessing the mobile advertisement; if the first application is the preset application, calling the mobile advertisement access service to send an advertisement accessrequest to a mobile advertisement server, wherein the identifier of the first application is used for acquiring the advertisement data corresponding to the first application by the mobile advertisement server; if acquiring the advertisement data sent by the mobile advertisement server according to the terminal identifier, displaying the advertisement data. Through the method disclosed by the embodiment of the invention, the step of accessing advertisement by the App can be simplified without integrating a SDK in each App since the software development kit for providing the mobile advertisementaccess service is integrated in the terminal, an operation of additionally acquiring the related permission of the App user is unnecessary, and the stability of the App user group is improved.
Owner:SHENZHEN GIONEE COMM EQUIP
Method and device for analyzing advertisement clicking link
The embodiment of the invention discloses a method and device for analyzing an advertisement clicking link. The method includes the steps that clicking link information, including skipping frequency information, advertisement ID information, client side mark information and application package name information, reported by a client side is obtained; the clicking link information is analyzed to obtain the client side mark information, and source classification is performed on the clicking link information according to the client side mark information; with the source classification as the unit, the advertisement ID information and skipping frequency information included in the clicking link information of each source classification are sequentially obtained; historic data, in the source classification which each piece of advertisement ID information belongs to, of each piece of advertisement ID information are obtained, the conversion rate of each piece of advertisement ID information is calculated according to the corresponding historic data, and a corresponding relation between the skipping frequency information and the calculated conversion rates is constructed; according to the application package name information corresponding to the advertisement ID information, conversion rate mapping relation sets, under different skipping frequencies, of application package names corresponding to the source classifications are constructed. By the application of the method and device, advertisement revenue can be optimized.
Owner:BEIJING KINGSOFT INTERNET SECURITY SOFTWARE CO LTD
Mobile type goods automatic vending device
InactiveCN107038804AReduce inputReduce labor intensityCoin-freed apparatus detailsApparatus for dispensing discrete articlesElectricityPayment
The invention belongs to the technical field of automatic vending equipment, and relates to a mobile type goods automatic vending device. A body structure comprises a solar canopy, a presenting window, a goods discharge bin, a wind power generator, a display screen, a control panel, a veering rod, a motor wheel, a gear, an outer cylinder, an inner rod, a bearing, a stop bolt, a vending machine body, a goods storage bin, a camera, a payment window, a password lock, a support, a connecting shaft, a damping spring, a motor, a storage battery and an LED lamp, according to requirements and instructions, the mobile type goods automatic vending device is moved to a set site for vending and goods supplement, the curiosity of customers is attracted, the vending site is flexible, more crowds are satisfied, the investment amount of the automatic vending machine is reduced at the same time, through commodity information and advertisement information played by the display screen, the sales volume and advertisement income can be increased, and through the complementary power generation of solar energy and wind energy, electricity support is provided for operation and movement of the automatic vending machine. The mobile type goods automatic vending device is simple in structure, scientific and reliable in principle, small in operation capital, safe in performance, environmentally friendly and friendly in using environment, and saves energy.
Owner:QINGDAO HECHENG INTPROP CO LTD
Mutually beneficial management system for website advertisements
InactiveUS20080027805A1Maximize advertising effectImprove advertising effectivenessAdvertisementsCredit cardManagement system
A mutually beneficial management system includes an advertisement database, a member database, a value adding module, an advertisement posting management system, an advertisement playing module, and a bonus module. The advertiser posts an advertisement via the advertisement posting management system and transfer money in the value adding module to pay the charge for advertising. The advertisement is stored in the advertisement database. The advertiser may assign the advertisement to be playable by members with specific conditions. When a website member clicks the advertisement, the bonus module sends a bonus to the member. The value adding module charges to an advertiser's account or credit card account as the advertising cost. The website member clicking the advertisement can get a bonus and be attracted to check the advertisement. The advertiser benefits from this because the advertisement can be set for specific consumers who may potentially purchase the products.
Owner:SUNFUN INFO
Displaying full screen streaming media advertising
ActiveUS7661117B2Raise attentionIncrease advertising revenueTelevision system detailsColor television detailsGraphicsVideo image
In response to an advertising event signal, rendering of an active media stream is automatically paused. A new window is opened and forced to full screen size. Advertising is presented in the new window. Some window controls may be disabled such that the advertising window may not be easily resized, closed, or obscured by another window. When advertising is complete, the new window is closed. Rendering of the media stream is resumed. Alternatively, advertising is presented in a video presentation window wherein the size of the window may be adjusted and controls disabled during presentation of an advertising message. Advertising may also comprise text, graphics and images that overlay a video image. As such, the video image may be adjusted to a predetermined size and video presentation window controls may be disabled.
Owner:OPEN TV INC
Method for issuing information in network game and system thereof
InactiveCN1862585AImprove efficiencyPlayer acceptsMarketingSpecial data processing applicationsWorld Wide Web
The present invention discloses a method for issuing information in network game and its system. It is characterized by that for different users the different information can be issued. The users and the information to be issued can be classified, the different user types can be corresponded to different information to be issued. When the information has need of issuing, the network side can utilize user identification to obtain user type, then utilize user type to inquire the correspondent information to be issued, and can transfer the correspondent information to user terminal, said information can be displayed in the user terminal.
Owner:HUAWEI TECH CO LTD
Advertisement providing method and system for moving picture oriented contents which is playing
InactiveCN101583948AIncrease advertising revenueFocusMetadata multimedia retrievalMarketingTarget textInformation provision
A method of providing advertising content customized for the content of a moving picture using text information acquired from the moving picture is disclosed. The method includes acquiring text information from a moving picture that can be played by a player; transmitting at least one piece of search target text, included in the acquired text information, to at least one search server capable of providing search results for the search target text; receiving the search results from the search server; and displaying the received search results while the moving picture is being played.
Owner:姜旻秀
Advertisement recommending method, user equipment and server
InactiveCN107895278ALower development thresholdHigh trafficWeb data indexingMarketingNetwork connectionApplication software
The invention provides an advertisement recommendation method. The method includes establishing network connection between the user equipment and the server for advertisement recommendation, wherein the user equipment receives an operation command generated by operation of the user and enters a corresponding application program; acquiring the access data of the current application program; analyzing the access data, acquiring the interface information and parameter information of the access data; generating an interface view corresponding to the interface information according to the interfaceinformation; sending the parameter information to the server; analyzing and calculating the parameter information by the server to obtain a search index; searching the corresponding advertisement content in the data storage module according to the search index to be pushed to the user equipment; and displaying the pushed advertisement content by the user equipment in the generated interface view.The invention further provides user equipment and a server.
Owner:深圳市迅雷网文化有限公司
Intelligent driving traffic transportation system
PendingCN108898536AImprove travel efficiencyPrevent security incidentsResourcesMarketingSystems managementShortest distance
The invention discloses an intelligent driving traffic transportation system. The intelligent driving traffic transportation system comprises an intelligent rapid vehicle, an intelligent system management platform, a data interaction interface and a user terminal, wherein the intelligent rapid vehicle is used for carrying people and objects and automatically executing a conveying instruction, andcan reach the functions of precise positioning, navigation, route planning, intelligent driving and process data interaction; the intelligent system management platform is used for managing the vehicles and users, so as to reach the functions of vehicle intelligent scheduling, multi-vehicle running, cooperation and automatic charging; the data interaction interface is butted with an area server, the user terminal and Internet. The intelligent driving traffic transportation system has the advantages that the intelligent techniques of high-precision map, precise positioning, intelligent navigation, automatic driving, human and machine interaction, automatic following and the like are covered; the short-distance traffic requirement of the user in the areas can be realized by the intelligent rapid vehicle share mode based on Internet of Things, thereby improving the outgoing efficiency of the user and the utilization rate of area roads, and reducing the labor cost in the area.
Owner:深圳壹智云科技有限公司
Interactive product launching system and method
PendingCN105744312ADoes not affect playbackImprove experienceSelective content distributionInteractive videoThe Internet
The invention belongs to the technical field of an internet application, and discloses an interactive product launching system and method. The system comprises a video server, an advertisement server, an interactive video editor and an interactive video player which are connected through a network. The video server receives a video invoking request of the interactive video player and transmits a video capable of being played by the interactive video player to the interactive video player. The advertisement server receives an advertisement invoking request of the interactive video player and transmits advertisement capable of being played by the interactive video player to the interactive video player. The interactive video editor is used for editing and designing advertisement contents and integrating the advertisement contents in the vide play contents, thus forming a new video integrated with the advertisement contents. The interactive video player is used for playing the new video edited and designed by the interactive video editor, thus realizing interaction of a user and the advertisement contents. According to the system and the method, the video and the advertisement are integrated seamlessly; and the user experience is improved.
Owner:曾友国
System for establising associated keyword interlinking in words of content network site
InactiveCN1932811AReduce the burden onImprove operational efficiencyCommerceSpecial data processing applicationsWeb siteNetwork link
Owner:ZHONGSHI NETWORK SCI & TECH
Intelligent advertising device
The invention relates to an intelligent advertising device. The intelligent advertising device comprises an annular advertising sheet, a housing with a visible window, two parallel rotating shafts and a control circuit, wherein a transparent panel is mounted on the visible window; the two parallel rotating shafts are arranged in the housing and used for driving the annular advertising sheet sheathed on the parallel rotating shafts to run in a circulating manner, and one of the rotating shafts is driven by a rotating mechanism; and the control circuit comprises a human body induction circuit and a driving circuit for driving the rotating mechanism, and the human body induction circuit is used for producing a trigger signal to trigger the driving circuit to work. The intelligent advertising device can automatically change advertising pictures when a human body approaches the intelligent advertising device, attract more attention of people, enable the people to read advertising contents actively and enhance the advertising effect; and simultaneously, due to the adoption of the multi-picture circulation advertising way, the advertising income can be effectively increased.
Owner:陈群 +3
Method for using banner advertisements during commercial breaks
InactiveUS20100287581A1Increase advertising revenueTelevision system detailsPicture reproducers using cathode ray tubesThe InternetTv viewer
Owner:JLB VENTURES LLC
Intelligent advertisement release method for target audiences
InactiveCN106485553AImprove click-through rateIncrease advertising revenueMarketingClick-through rateRelease methods
Owner:安徽天达网络科技有限公司
Integrated shopping within long-form entertainment
ActiveUS11134316B1Deep immersionEliminate needAdvertisementsBuying/selling/leasing transactionsSocial mediaComputer graphics (images)
Systems for utilizing video media include processing the video media that has a plurality of objects within one or more frames of the video media to generate a first interactive video layer. The processing includes associating product information to one or more of the plurality of objects to correspondingly form one or more items of interest, tracking the one or more items of interest through the one or more frames of the video media, and assigning a selectable visual indicator for each of the one or more items of interest. The first interactive video layer is distributed with the video media to a viewer. A second interactive video layer having a social media portion for the user to interact with another user is also distributed with the video media. The system generates video data that includes video media, the first interactive video layer, and the second interactive video layer.
Owner:SHOPSEE INC
Data playing method and device, electronic equipment and storage medium
ActiveCN111031358AEasy to playImprove click-through rateSelective content distributionApplication programming interfaceApplication procedure
The embodiment of the invention discloses a data playing method and device, electronic equipment and a storage medium. The method comprises the following steps: receiving a data playing request whichis sent by equipment and carries identification information of an advertisement position, wherein the equipment information comprises the identification information of the advertisement position of the equipment; determining a data playing strategy corresponding to the data playing request according to the identification information of the advertisement position; determining a playing platform corresponding to the advertisement position according to the data playing strategy; determining at least one implementation class for implementing an application programming interface (API) of the playing platform; and sending the at least one implementation class to the device, so that the equipment executes a playing operation on the to-be-played data in the playing platform according to the at least one implementation class. According to the embodiment of the invention, the cost of accessing a new playing platform is reduced, the service program logic is simplified, the data proportion can beflexibly adjusted according to the playing effect of each playing platform, the click rate and filling rate of advertisement data can be improved, and the advertisement income is improved.
Owner:BEIJING QIYI CENTURY SCI & TECH CO LTD
Social enablement of mobile casual games enabling mobile users to connect within and outside games with other mobile users, brands, game developers, and others online, on mobile devices, and in social networks
InactiveUS8762197B2Increase loyaltyExtended durationDiscounts/incentivesApparatus for meter-controlled dispensingMobile deviceGame play
A gamer engagement platform within games and social networks to engage gamers in novel ways during the game play and during interstitial periods between game level transitions to promote loyalty to games while exposing them gracefully the rewards and advertisements of brands and location based service providers with whom they are likely to have high affinity on just-in-time and just-in-location basis, whether the games are being played online or offline. Gamer can invite friends in platform and social networks for social game challenge across heterogeneous games. Brands, location based service providers, and game developers can conduct and track campaigns using the optimized points conversion engine and offer recommendation engine of the platform. Software code embedded in the games conducts campaigns during game play and interstitial times during game level transitions to convert game points earned into platform points that can be exchanged by gamer to redeem rewards in-game or later.
Owner:P4RC
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