The invention relates to the technical field of enterprise
collaborative management, in particular to a cross-platform enterprise reputation collaborative optimization method and
system, and the method comprises the following steps: collecting
social media, e-commerce platform and forum reputation data in real time, integrating the data to obtain an initial index, calculating a correction
score in combination with time freshness and monthly activity grading distribution weight, and obtaining a final index; identifying a conduction relation tracking path to calculate a risk value, adjusting the weight to improve participation degree dynamic weighting when the risk exceeds warning, and periodically monitoring change to obtain a collaborative optimization
record. According to the method, the reputation data of the
social media, the e-commerce platform and the forum are integrated in real time, the correction
score is calculated in combination with the time freshness parameter and the monthly live user grading distribution
weight factor, new data are periodically collected, and changes are monitored in combination with historical records, so that the timeliness and the accuracy of reputation evaluation are improved; the cross-platform risk propagation probability is effectively reduced, the resource configuration efficiency is optimized, the response speed and the overall benefit of enterprise reputation management are enhanced, and more efficient collaborative optimization is realized.