The invention relates to the modification technology of natural zeolite material and aims to provide a nitrogen oxide adsorbent prepared through ion exchange modification of the natural zeolite. The adsorbent is prepared through the following step: adding the natural zeolite after dealumnization processing and ammonium exchange processing into metal salt aqueous solution to be subjected to metal ion exchange; and washing, drying and then roasting at the high temperature of 300-600 DEG C for 1-5 hours to obtain the nitrogen oxide adsorbent of modified natural zeolite containing corresponding metal elements, wherein the metal salt is any one of hydrochloride, nitrate, sulfate or oxalate of Na, Ca, K, Ba, Ti, Mn, Ni or Cu. The nitrogen oxide adsorbent prepared through modification of the natural zeolite can be used as an environment function material for adsorbing and purifying the industrial tail gas, flue gas and automobile exhaust containing nitrogen oxide. The nitrogen oxide adsorbent is low in production cost and large in adsorption quantity, and has a broad market prospect as the environment function material.