A light-emitting device includes: a plurality of light-emitting elements whose 
luminous energy is controlled according to a current value and a pulse width of a driving 
signal; a storage unit that stores first and second coefficients for every light-emitting element; a pulse width determining unit that determines the pulse width of the driving 
signal supplied to each light-emitting element on the basis of the first coefficient for the corresponding light-emitting element stored in the storage unit and a 
grayscale value designated for the corresponding light-emitting element by 
grayscale data; a current value determining unit that determines a current value of the driving 
signal supplied to each light-emitting element on the basis of the second coefficient for the corresponding light-emitting element stored in the storage unit; and a driving unit that supplies the driving signal having the current value determined by the current value determining unit within the pulse width determined by the pulse width determining unit to the corresponding light-emitting element. In the light-emitting device, a variation in the 
light emission characteristic of each light-emitting element when the pulse width is changed and the current value of the driving signal is fixed is different from a variation in the 
light emission characteristic thereof when the current value is changed and the pulse width of the driving signal is fixed, and the first and second coefficients stored in the storage unit are selected so that the peak light amount of the individual light-emitting elements when the same 
grayscale value is designated by the grayscale data are almost equal to one another and variations in the 
light emission characteristics of the plurality of light-emitting elements driven by the driving signals from the driving unit are substantially equal to one another.