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147 results about "Direct response" patented technology

Direct response is a promotional objective common in advertising and selling. As opposed to delayed response, or long-term communication, direct response emphasizes the influencing of a prospect to make an immediate purchase decision.

Medical device interface system and method

A medical device programmer graphical user interface, wherein the graphical user interface provides a programmer user with a method of automatically adjusting parameters to be programmed to a medical device in direct response to a user modifying related parameters that are to be programmed to the medical device. The programming interface implements the method in response to the programmer user's use of slide controllers on the programmer display screen to adjust parameters. In response to the on screen parameter changes implemented by the user via slide controller movement, the programmer automatically adjusts related parameters on the display screen by moving slide controllers for related parameters. This automatic adjustment by the programmer graphically illustrates to the user the automatic adjustments being made to the related parameters. The automatic adjustment also graphically illustrates the relationship between parameters being adjusted by the programmer user and the related parameters that are automatically adjusted by the programmer. In response to on screen parameter changes, the system graphically illustrates the parameter values that are changed and those that are programmed to the medical device and those that would cause unsafe condition in the medical device if programmed. The method also prevents the programming to the medical device the parameters that would cause an unsafe condition.
Owner:CARDIAC PACEMAKERS INC
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