The invention discloses a rubber composition, a processing method, application of the rubber composition to a rubber product, and a production method of the rubber product. The rubber composition comprises a rubber matrix and necessary components, wherein the rubber matrix comprises the following components: being greater than 0 and smaller than or equal to 100 parts of branched polyethylene, greater than or equal to 0 and smaller than 100 parts of ethyene-propylene rubber and ethylene propylene terpolymer; the necessary components comprise the following components: 1.5 to 10 parts of a cross-linking agent, and 40 to 200 parts of a reinforcing filler; the reinforcing filler comprises 5 to 100 parts carbon black, and 5 to 60 parts of white carbon black, and can further comprise one or moreof calcium carbonate, talcum powder, calcined pottery clay, magnesium silicate and magnesium carbonate. The rubber composition is applied for the manufacture of the rubber product. The rubber productcomprises an insulating material for manufacturing high-strength cables and cords, a waterproof roll and a high temperature-resistance conveying belt. The rubber composition has the benefits that theyield and the tearing strength of the rubber product are improved, and the service performance of the rubber product is improved.