The embodiment of the invention discloses a content data processing method, a report data processing method, computer equipment and a storage medium. A picture is extracted from the video, the target area of the content data in the picture is firstly positioned, and the content data is further recognized in the target area, so that on one hand, the recognition range can be narrowed, the recognition speed can be improved, on the other hand, other redundant information does not need to be recognized, and recognition accuracy can be improved. The content data and the audio data are further associated, and the associated content data and audio data are provided, so that the content data and the audio data can be conveniently combined for common use, part of the content data and the corresponding audio data can be selected, and rapid use of the key content data is facilitated.