A novel technique for embedding a reversible watermark into digital media files, and then removing this watermark, in whole or in part, at some later date, without access to the original media file, which may consist of such media types as audio, image, video, 3-D and the like; such watermarks being primarily intended for, though not limited to, the introduction by a reversible mathematical operation of perceptually significant elements, including but not limited to pseudorandom noise, such that the degraded media is suitable merely for demonstration or trial purposes, and with the watermark resistant to removal without proper authorization; but with authorization, can then be removed from the media file to prepare it for its ultimate high-quality use.