This application relates to a method, apparatus, device, medium, and product for generating a product recommendation
list. The method includes: acquiring an interaction
data graph, with products as nodes and the number of users sharing the same interactive behavior event between any two nodes as edges; acquiring a product information graph, with products as nodes and the correlation degree corresponding to the common attributes between any two nodes as edges; determining the single-
graph similarity matrix between products in each graph, and summing all single-
graph similarity matrices to obtain a comprehensive
similarity matrix; and determining products similar to the specified product from the comprehensive
similarity matrix, based on the specified product, for extracting a product recommendation
list from a product candidate
library. This application can obtain a product recommendation
list composed of similar products matching the specified product with lower
system overhead, higher execution efficiency, lower implementation cost, and is suitable for deployment on independent websites.