This invention relates to a broadband network structure of the next generation network, which applies a standard SIP to put forward a system and a method for providing multimedia opera browser, in which, said system includes: a soft switch, an applied server, a media resource server(MRS) and a database, the method includes: after the soft switch receives a call request of the calling terminal, it calls a successive called user terminal, when it judges that the called terminal is idle, it triggers the AS color ring service, then the AS gets the multimedia color data information from the database and transfers it to the MRS, which plays the opera browser to the calling user terminal.