The invention discloses an e-commerce platform individual recommendation method based on a weighted frequent item set mining algorithm. The method, for the browse behaviors of an e-commerce platform user, assigns different probability values to different items according to behaviors of click browsing, collecting, adding to shopping cart and purchasing so as to reflect the user's preference for different items, and in combination with the income of different items (ie, commodities), mines the weighted frequent item set in an e-commerce platform user browse data set to achieve effective individual recommendation. The invention provides a weight decision downward closure feature and a weighted frequent subset existence characteristic for the e-commerce platform user browse data set weighted frequent item set mining, and provides a uncertain data frequent item set mining algorithm based on weight decision downward closure feature according to the above two characteristics, and takes account of the user's preference for different items and the benefits that the items bring to a merchant, and improves the mining efficiency.