The invention discloses an industrial enterprise power utilization load optimizing system which belongs to the field of enterprise power load scheduling. The industrial enterprise power utilization load optimizing system is characterized in that hardware comprises a relationship database server, an application server, a client end PC, a real-time database server and the like, wherein the application server is connected with the real-time database server for carrying out data interaction, the application server is connected with the relationship database for carrying out data storage and reading, the client end PC is connected with the application server for carrying out information interaction; and the application module comprises a data acquisition module, a data processing and storing module, a demand computing module, a parameter setting module, a demand predicting and controlling module, a load control scheme and alarm information managing module, a demand analyzing module and a time-sharing power rate analysis optimizing module. The invention has the advantages of a power utilization plane with minimum cost in further of the enterprise through demand analysis and time-sharing power rate analysis optimization, and the purposes of transferring peaks and balancing valleys, balancing loads, prolonging the service life of electric equipment, and reducing power utilization cost of the enterprise.