The invention provides a device and a method for acquiring and optimizing the DTMB (digital terrestrial television multimedia broadcasting) single frequency network coverage rate, which is used for network planning and optimizing a terrestrial digital television single frequency network. The device comprises a station information processing module, a station database, a radio wave propagation budgeting module, an interference analyzing module, a calculation module, an optimization module, a GIS module, a geographic information database and a coverage result database. According to the invention, a synchronization threshold is defined so as to reflect the gain of the single frequency network, the active power and the interference power of a receiving plate are combined by adopting a K-LNM method, a correlation index of the combined active power and the combined interference power is solved by using a method of matching correlated matrixes, prediction of the place probability covering a community is enabled to consider the correlation caused by self-interferences and shadow fading of the single frequency network, and the place probability of a grid is calculated by using a CCDF function. The device and the method provided by the invention is more practical and more accurate in budgeting result, and small in calculation amount, enables the self-interferences of the single frequency network to be the smallest under the condition of not changing other parameters of a transmitter, and does not need to increase the cost.